Notifuse vs Substack
Notifuse
notifuse.comSubstack
substack.comSide by side
| Figure | Notifuse | Substack |
|---|---|---|
| Price from | $16/mo | Free |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Self-hosted | Yes | — |
| Plans published | 11 | 4 |
| Spec score · Email marketing tools | 8.5 (#47) | 9.2 (#8) |
| Spec score · Email Marketing Software | 8.4 (#56) | 8.6 (#41) |
| Email automation | Yes | Yes |
| Free plan | Yes | Yes |
| Audience segmentation | Yes | Yes |
| Support | Cloud plans include 24-hour email support, while self-hosted users receive community support through GitHub Issues. | Substack directs users to its Help Center for FAQs and walkthroughs and handles subscriber support questions on behalf of writers. |
Plans
Notifuse
- Lite$16 a month
- Starter$39 a month
- Pro$99 a month
- Business$249 a month
- Enterprise CloudPrice not published
- Self-hosted FreeFree
- Studio$290 a year
- Agency$890 a year
- Enterprise Self-hosted$1,990 a year
- FreeFree
Substack
- Free publishingFree
- Free to startFree
- Custom domain$50, paid once
- Paid subscriptionsPrice not published
In their own words
Notifuse
Notifuse is an email and notification orchestration platform for creating, managing, and tracking campaigns, newsletters, and transactional messages. Its editor pairs a visual MJML builder with a code editor and Liquid templating. Cloud plans add automation workflows, advanced segmentation, A/B testing, reporting, and cookieless web analytics. Notifuse routes messages through a customer-configured email service provider rather than sending email directly; supported providers include Amazon SES, Postmark, SendGrid, Mailgun, Mailjet, SparkPost, and custom SMTP. It is available on the web, through an API, or as a self-hosted installation. Self-hosted use is free in production for three workspaces, though six capabilities require a paid license key. Cloud plans include unlimited email sending, while other usage limits vary by plan. Cloud data is hosted in the EU, encrypted in transit and at rest, isolated by tenant in a dedicated database, and backed up daily with point-in-time recovery. Cloud plans include 24-hour email support; self-hosted users have community support through GitHub Issues. A 14-day Cloud trial requires a credit card.
Substack
Substack is a publishing platform for writers, creators, and subscribers, bringing posts, newsletters, podcasts, video, live streams, and pages into one publishing flow. Its editor supports scheduling, autosaved drafts, version history, templates, SEO metadata, and headline A/B testing. Creators can offer free or paid posts, subscriptions, trials, gifts, and group plans. Discovery tools include recommendations, Notes, leaderboards, referrals, and search; audience segmentation and email automation are also available. Podcast episodes can be distributed automatically to Apple Podcasts and Spotify, while video can go automatically to YouTube and LinkedIn. Publishing is free. When creators enable paid subscriptions, Substack keeps 10% of subscription revenue, and Stripe charges payment processing fees. Creators own their intellectual property and mailing list and can export their data. Substack serves writers, journalists, podcasters, video creators, experts, educators, and media companies. It is available on the web, Android, and iOS. Substack directs users to its Help Center and handles subscriber support questions on behalf of writers.