Open Web Analytics vs Umami
Open Web Analytics
openwebanalytics.com
Umami
umami.isSide by side
| Figure | Open Web Analytics | Umami |
|---|---|---|
| Price from | Free | $20/mo |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| Linux | Yes | Yes |
| API | Yes | Yes |
| Self-hosted | Yes | Yes |
| Plans published | 1 | 4 |
| Spec score · Web analytics tools | 8.3 (#48) | 9.1 (#10) |
| Spec score · Web And Mobile Analytics Software | 8.1 (#18) | 8.4 (#13) |
| API access | Yes | Yes |
| Conversion funnels | Yes | Yes |
| Ecommerce tracking | Yes | Yes |
| Event tracking | Yes | Yes |
| Free plan | Yes | Yes |
| Hosting | Installation requires a web server and a database, and the installer places OWA under the web server document root. | Customers can use managed Umami Cloud or self-host the open-source platform on their own infrastructure. |
| Integrations | The maker documents integrations for WordPress and MediaWiki. | The integrations documentation lists plugins for platforms including WordPress, VuePress, Gatsby, Nuxt, Craft CMS, and Docusaurus, plus JavaScript, PHP Laravel, Python, and Go APIs. |
| Session recordings | Yes | Yes |
| Support | The maker says support is provided by the OWA community of authors, users, and contributors, with documentation and issue tracking available. | The Hobby plan includes community support, Pro includes email support, Business includes email and chat support, and Enterprise includes enterprise support. |
Plans
In their own words
Open Web Analytics
Open Web Analytics has no write-up on Specifiction yet; its figures are above.
Umami
Umami is an open-source analytics platform for understanding website and product traffic, campaigns, visitor behavior, conversions, retention and revenue. Reports cover pageviews, visitor metrics, UTM campaigns, real-time activity, funnels, goals, journeys, attribution and revenue. Session replays and click and scroll heatmaps are available on Business and above. Umami says standard analytics uses no cookies, does not track people across websites, and does not collect directly identifying information. Optional features such as distinct IDs, custom properties, revenue tracking, replays and heatmaps can collect additional information when enabled; replays are off by default and mask input fields by default. Customers can choose managed Umami Cloud or host the open-source platform themselves. The free Hobby cloud plan sits alongside Pro at $20 a month and Business at $200 a month. Pro includes one million events monthly and up to 20 websites; Business includes 10 million events monthly, unlimited websites and heatmaps. Cloud event usage includes pageviews and custom events, with excess events billed per event without stopping collection. The platform also provides API access and a read-only MCP server on specified plans or self-hosted versions.