Oracle Responsys vs Retina AI
Oracle Responsys
oracle.comRetina AI
retina.aiSide by side
| Figure | Oracle Responsys | Retina AI |
|---|---|---|
| Price from | $0.17/mo | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 1 | 1 |
| Spec score · Customer Lifetime Value Software | 8.4 (#5) | 6.9 (#37) |
| Headquarters | Austin, Texas, USA | Santa Monica, California, United States |
| Integrations | Responsys apps connect programs and campaign messages to external systems; apps are available from Oracle and other developers through Oracle Cloud Marketplace. | Retina says it integrates with ad, social media, communication, and email platforms, can create Facebook lookalike audiences, and can send data updates via Slack. |
| Purpose | Oracle Responsys is a cross-channel campaign management platform for B2C marketing teams to create targeted audiences and deliver personalized messages in near real time. | Retina AI predicts customer lifetime value to help businesses make more profitable decisions. |
Plans
Oracle Responsys
- Marketing Automation Responsys Enterprise Cloud Service$2 a year
In their own words
Oracle Responsys
Oracle Responsys has no write-up on Specifiction yet; its figures are above.