Owler vs Sensor Tower
Owler
owler.com
Sensor Tower
sensortower.comSide by side
| Figure | Owler | Sensor Tower |
|---|---|---|
| Price from | $350/mo | — |
| Free plan | Yes | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 6 | 1 |
| Spec score · Competitive Intelligence Software | 8.9 (#3) | 7.9 (#17) |
| Founded | 2011 | 2013 |
| Integrations | The integrations page lists Salesforce, HubSpot, Slack, Microsoft Teams, the Chrome extension, and a ChatGPT plugin. | Connect offers API access, scheduled data feeds, Snowflake, Salesforce, and custom alerts by email or Slack. |
| Product | Owler provides business and competitive intelligence for sales prospecting, competitor analysis, company research, and client relationships. | Sensor Tower provides digital market intelligence across mobile apps, digital advertising, audiences, web, and gaming. |
| Security | Owler says it uses security measures that include reviews of data collection, storage and processing practices, encryption and physical security assessments, and restricted access to personal data. | Sensor Tower says it is SOC 2 Type II compliant and attested, and that its security controls undergo continuous testing and monitoring. |
| Support | Owler provides a knowledge base, ticket submission and account login through its support center. | The security page directs customers to contact [email protected] with questions not covered there. |
| What it does | Owler provides company intelligence, competitive analysis and real-time news updates for businesses. | Sensor Tower provides digital intelligence about consumer behavior and market performance across mobile apps, digital platforms, and gaming ecosystems. |
Plans
Owler
- Owler CommunityFree
- Owler CommunityFree
- Basic$350 a month
- Owler APIPriced on request
- Owler EnterprisePriced on request
- Owler ProPriced on request
In their own words
Owler
Owler provides business and competitor intelligence for sales prospecting, company research, competitor analysis, and client relationships. Company profiles include revenue, employee count, location, funding history, acquisitions, and recent news, and users can filter companies by revenue, sector, location, employee count, and public or private status. Owler maps more than 45 million competitive relationships. Owler Pro advertises access to more than 20 million public and private company profiles, with a Daily Snapshot, real-time newsfeed, and breaking news alerts for followed companies. The free Community membership lets users follow up to five companies and receive real-time alerts and daily emails. Listed integrations include Salesforce, HubSpot, Slack, Microsoft Teams, a Chrome extension, and a ChatGPT plugin. Owler also licenses company data and newsfeeds for custom applications or Salesforce instances. Owler was founded in 2011 and acquired by Meltwater in mid-2021.
Sensor Tower
Sensor Tower has no write-up on Specifiction yet; its figures are above.