Pabbly Email Marketing vs Substack
Pabbly Email Marketing
pabbly.com
Substack
substack.comSide by side
| Figure | Pabbly Email Marketing | Substack |
|---|---|---|
| Price from | $17/mo | Free |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 6 | 4 |
| Spec score · Email marketing tools | 8.6 (#32) | 9.2 (#8) |
| Spec score · Email Marketing Software | 8.3 (#68) | 8.6 (#41) |
| Email automation | Yes | Yes |
| Free plan | No | Yes |
| Integrations | The product FAQ says subscribers can be imported using CSV uploads or supported integrations, and lists SMTP services including Amazon SES, SendGrid, Mailgun, Postmark, SparkPost, and Mandrill. | Official integrations include RSS, podcast distribution to Apple and Spotify, Google Analytics 4, Google Tag Manager, X and Facebook pixels, Google site verification, YouTube and LinkedIn account connections. |
| Audience segmentation | Yes | Yes |
| Support | The product page directs users to email support with questions and offers a ticket link for support requests. | Substack directs users to its Help Center for FAQs and walkthroughs and handles subscriber support questions on behalf of writers. |
| What it does | Pabbly Email Marketing lets users send newsletters, promotional emails, product updates, and automated campaigns from one dashboard. | Substack is a publishing and subscription platform for writers, podcasters, video creators and media companies, combining content creation, email distribution, payments, community and analytics. |
Plans
Pabbly Email Marketing
- Free trialFree
- Standard Plan$17 a month
- Unlimited Plan$69 a month
- Free PlanFree
- Standard Plan$17 a month
- Unlimited Plan$69 a month
Substack
- Free publishingFree
- Free to startFree
- Custom domain$50, paid once
- Paid subscriptionsPrice not published
In their own words
Pabbly Email Marketing
Pabbly Email Marketing has no write-up on Specifiction yet; its figures are above.
Substack
Substack is a publishing platform for writers, creators, and subscribers, bringing posts, newsletters, podcasts, video, live streams, and pages into one publishing flow. Its editor supports scheduling, autosaved drafts, version history, templates, SEO metadata, and headline A/B testing. Creators can offer free or paid posts, subscriptions, trials, gifts, and group plans. Discovery tools include recommendations, Notes, leaderboards, referrals, and search; audience segmentation and email automation are also available. Podcast episodes can be distributed automatically to Apple Podcasts and Spotify, while video can go automatically to YouTube and LinkedIn. Publishing is free. When creators enable paid subscriptions, Substack keeps 10% of subscription revenue, and Stripe charges payment processing fees. Creators own their intellectual property and mailing list and can export their data. Substack serves writers, journalists, podcasters, video creators, experts, educators, and media companies. It is available on the web, Android, and iOS. Substack directs users to its Help Center and handles subscriber support questions on behalf of writers.