Pabbly Email Marketing vs Zoho Campaigns
Pabbly Email Marketing
pabbly.com
Zoho Campaigns
zoho.comSide by side
| Figure | Pabbly Email Marketing | Zoho Campaigns |
|---|---|---|
| Price from | $17/mo | $4/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| Linux | — | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 6 | 4 |
| Spec score · Email marketing tools | 8.6 (#32) | 9.5 (#1) |
| Spec score · Email Marketing Software | 8.3 (#68) | 8.6 (#42) |
| Analytics | Campaign reporting tracks opens, clicks, bounces, and unsubscribes in real time. | Campaign reporting includes basic reporting on the free tier and advanced analytics on paid tiers. |
| Automation | Users can create automated email campaigns and workflows triggered by subscriber actions such as joining a list, clicking a link, or submitting a form. | Professional includes drag-and-drop workflows, abandonment-cart and purchase-follow-up automations, frequency capping and webhooks. |
| Email automation | Yes | Yes |
| Free plan | No | Yes |
| Integrations | The product FAQ says subscribers can be imported using CSV uploads or supported integrations, and lists SMTP services including Amazon SES, SendGrid, Mailgun, Postmark, SparkPost, and Mandrill. | The pricing comparison lists integrations including Zoho CRM, Zoho Analytics, Salesforce, Shopify, SurveyMonkey, Zapier, HubSpot, WooCommerce and Google Analytics tracking URLs. |
| Audience segmentation | Yes | Standard provides basic segmentation and Professional adds advanced segmentation, tags and contact scoring. |
| Subscriber limit | 10000 | 500 |
| Support | The product page directs users to email support with questions and offers a ticket link for support requests. | The pricing page lists email, telephone, and in-product chat support, and says the Standard and Professional plans include priority support. |
| What it does | Pabbly Email Marketing lets users send newsletters, promotional emails, product updates, and automated campaigns from one dashboard. | Zoho Campaigns is a multichannel marketing platform for creating, personalizing, automating and measuring email, SMS and WhatsApp campaigns. |
Plans
Pabbly Email Marketing
- Free trialFree
- Standard Plan$17 a month
- Unlimited Plan$69 a month
- Free PlanFree
- Standard Plan$17 a month
- Unlimited Plan$69 a month
Zoho Campaigns
- Forever FreeFree
- Forever FreeFree
- Standard$4 a month
- Professional$6 a month
In their own words
Pabbly Email Marketing
Pabbly Email Marketing has no write-up on Specifiction yet; its figures are above.
Zoho Campaigns
Zoho Campaigns is an email marketing platform for reaching, engaging, and growing an audience. It supports email, SMS, and WhatsApp campaigns, with a drag-and-drop editor, templates, and AI-assisted campaign content creation. Contacts can be organized into lists, enriched with custom fields, and segmented through multiple conditions. Automated workflows can trigger messages based on recipient behavior, and live workflows can be edited without interrupting ongoing journeys. Ecommerce tools cover promotional messages, purchase follow-ups, feedback requests, and abandoned-cart triggers. A/B testing compares email variants, while reports track opens, clicks, unsubscribes, bounces, and delivery statistics. Integrations listed include Zoho CRM, Salesforce, Shopify, SurveyMonkey, HubSpot, and Zapier. The Forever Free plan costs nothing and includes up to 2,000 contacts, 6,000 emails per month, and five users; the listed subscriber limit is 500. A 14-day trial is available. Zoho says it does not show ads in its products or sell user information to third parties.