Pallyy vs Sprout Social
Pallyy
pallyy.com
Sprout Social
sproutsocial.comSide by side
| Figure | Pallyy | Sprout Social |
|---|---|---|
| Price from | $20/mo | $79/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | — |
| macOS | Yes | — |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | — |
| Plans published | 8 | 6 |
| Spec score · Social Media Management Tools | 9.1 (#10) | 9.0 (#11) |
| Spec score · AI Social Media Management Software | 9.1 (#4) | 8.2 (#23) |
| Spec score · Social Media Scheduling Software | 9.1 (#5) | 8.2 (#21) |
| Founded | 2019 | 2010 |
| Free plan | Yes | No |
| Headquarters | Australia | Chicago, Illinois, United States |
| Integrations | The help center lists social integrations for Instagram, Facebook, LinkedIn, TikTok, Pinterest, Google My Business, YouTube, X, Threads and Bluesky, plus Canva, Unsplash, Dropbox, Box and OneDrive media integrations. | Advanced includes the Sprout API and Helpdesk integrations |
| Support | Pallyy lists email support, a searchable help center, FAQs and bookable live demos. | Support resources include Help center, FAQs and System status |
Plans
Pallyy
- FreeFree
- Pro$25 a month
- Agency$99 a month
- Scale$199 a month
- FreeFree
- Pro (annual billing)$20 a month
- Agency (annual billing)$79 a month
- Scale (annual billing)$165 a month
Sprout Social
- Essentials$79 a month
- Standard$199 a month
- Professional$299 a month
- Advanced$399 a month
- EnterprisePriced on request
- Essentials Monthly$99 a month
In their own words
Pallyy
Pallyy is a social media management platform for planning, approving and publishing content. It combines a content calendar with analytics, PDF reports, shared inbox, link-in-bio pages, collaboration, competitor tracking, AI captions, a REST API and an MCP server. Publishing goes through each network's official API to Instagram, Facebook, LinkedIn, TikTok, Pinterest, Google Business Profile, YouTube, X, Threads and Bluesky. Each social set can hold up to 11 accounts for one brand or client. The Free plan includes one set, one user, 15 scheduled image posts each month, 200 MB of storage and 30 days of analytics history. Paid plans add unlimited scheduled posts, video and carousel publishing, client approvals and the social inbox. Clients and teammates can review, comment on and approve posts via a shared link without a Pallyy account. It runs in a web browser, with nothing to install. Pallyy offers a free plan, a 14-day trial and paid plans from $20/mo billed annually. The company was founded in 2019 and is based in Australia.
Sprout Social
Sprout Social brings social accounts, messages and team workflows into one social media management platform. Its consolidated inbox and collaboration tools support shared work, while approval workflows help teams review activity. Supported networks include X, Facebook, TikTok, LinkedIn, Instagram, Pinterest, YouTube, Bluesky, Threads and WhatsApp. Essentials and Standard provide five social profiles per seat; Professional and Advanced provide unlimited profiles. Analytics report profile-level and post-level performance, and AI features assist with replies and posts, including Trellis agent capabilities. Premium Analytics and Listening are add-ons available to Standard and higher plans. Annual-billed pricing starts with Essentials at $79 per seat per month; Standard is $199, Professional $299 and Advanced $399 per seat per month. Essentials is also available for $99 per seat per month with monthly billing. There is no free plan, but a 30-day trial is offered. Mobile apps are available for iOS and Android. Advanced includes the Sprout API and Helpdesk integrations; Enterprise has tailored plans, dedicated SSO setup and priority support.