Pinterest Lens vs Trooply Visual Search API

Pinterest Lens lets people search for ideas using objects in pictures. On mobile, users can take a photo or choose one from the camera roll; on the web, they can upload an image or select one previously uploaded. Pinching to zoom or tapping an object helps focus the camera. Visual search can find Pins with items similar to a whole image or part of one, and suggested keywords or refinements can narrow results. Where available, users can select an object in a Pin to find similar items for sale on merchant websites. They can also cut objects out of Pins and add them to collages. Pinterest says visual search features are not available on ads or collage Pins. Lens is free on Android, iOS, and web, and requires a Pinterest account; mobile camera search requires camera access. Pinterest provides controls to access, edit, or delete personal data and adjust certain privacy and data-sharing settings. On Android, camera permission allows Lens to take pictures or look for ideas through the camera.

Trooply Visual Search API provides visual and text search for ecommerce product discovery. Queries can use an uploaded image, image URL, crop, multiple images, text, voice, or image combined with text. Results are reranked using visual similarity, product type, popularity, aspect ratio, color histogram, and category signals; queries can also be pre-filtered by category, price range, stock status, and custom fields. The service uses CLIP ViT-L/14 with 768-dimensional vectors and reports latency under 200 ms at the 95th percentile for catalogs up to 100,000 products. Listed stack options include Shopify, WooCommerce, Magento, BigCommerce, Squarespace, and a custom API, alongside Python and JavaScript SDKs and a storefront widget. Each store has its own database and Qdrant vector collection. Uploaded shopper images are discarded after embedding, and raw images are not stored. The free plan costs nothing and includes 50 products and 1,000 API calls per month. Basic costs $24.99 a month, billed annually at $299.88; a 14-day Premium-feature trial is offered without a credit card.