Pinterest Lens vs ViSenze

Pinterest Lens lets people search for ideas using objects in pictures. On mobile, users can take a photo or choose one from the camera roll; on the web, they can upload an image or select one previously uploaded. Pinching to zoom or tapping an object helps focus the camera. Visual search can find Pins with items similar to a whole image or part of one, and suggested keywords or refinements can narrow results. Where available, users can select an object in a Pin to find similar items for sale on merchant websites. They can also cut objects out of Pins and add them to collages. Pinterest says visual search features are not available on ads or collage Pins. Lens is free on Android, iOS, and web, and requires a Pinterest account; mobile camera search requires camera access. Pinterest provides controls to access, edit, or delete personal data and adjust certain privacy and data-sharing settings. On Android, camera permission allows Lens to take pictures or look for ideas through the camera.

ViSenze is a cloud AI product discovery platform for online shopping, combining search and personalized recommendations. Multi-Search lets shoppers query with natural language, keywords, images, or combinations in one search. Recommendations include visually similar products, pairings, and Shop the Look suggestions; social search also supports shoppable posts. Experience Studio offers site-wide text, image, and lens search, a conversational shopping assistant, and searches launched from catalog images. GenAI Smart Tagging applies relevant product tags at scale to enrich catalog data and improve searchability. ViSenze Analytics helps businesses anticipate demand, attribute results, identify funnel gaps, and track trends. Listed integrations include Shopify, Salesforce Commerce Cloud, WooCommerce, Magento or Adobe Commerce, and BigCommerce. Multi-Search can be integrated through widgets, APIs, and SDKs. The platform is listed for Android, iOS, web, and API. Pricing is on request; a 30-day trial is listed at free.