Placer.ai vs RealINSIGHT
Placer.ai
placer.aiRealINSIGHT
realinsight.comSide by side
| Figure | Placer.ai | RealINSIGHT |
|---|---|---|
| Price from | Free | — |
| Free plan | Yes | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | — |
| Plans published | 2 | 1 |
| Spec score · Real Estate Analytics Software | 7.5 (#5) | 6.9 (#7) |
| Company history | Placer says it launched its location analytics platform in 2018 and was founded by Noam Ben-Zvi, Zohar Bar-Yehuda, Oded Fossfeld, and Ofir Lemel. | RealINSIGHT says it was founded in 1997 and rebuilt as a modern cloud platform in 2017. |
| Founded | 2018 | 1997 |
| Integrations | The integration catalog lists options including Placer API, ArcGIS Pro Toolbox, Snowflake, and Exabel. | The platform integrates with Salesforce, Argus, Yardi, Dropbox, accounting platforms, and market data providers, and includes API functionality. |
| Security | Placer states its information security management system is ISO/IEC 27001:2022 certified and its controls undergo an annual SOC 2 Type II attestation. | The maker says the platform is covered by SOC 1 Type 2 and SOC 2 Type 2 reports audited by an independent third party. |
Plans
In their own words
Placer.ai
Placer.ai is a location-intelligence and analytics platform for understanding places, brands, and markets. It reports on offline visitation, trade areas, audience behavior, and demographics, with property, chain, and industry reports available in the web interface. Users can also build custom reports. The Placer API extracts aggregated data for third-party applications, custom dashboards, internal reporting, and competitive analysis. Listed integrations include the Placer API, ArcGIS Pro Toolbox, Snowflake, and Exabel. Placer lists solutions for retail, commercial real estate, civic organizations, consumer packaged goods, entertainment, advertising, finance, restaurants, and healthcare. Its free plan offers a small display of the full platform and excludes some features; customized subscription pricing is provided on request. API use requires a paying account with the API add-on, and each account has an individual usage plan and weekly quota. Paid subscribers receive a dedicated Customer Success Manager. Placer says its security system is ISO/IEC 27001:2022 certified, undergoes annual SOC 2 Type II attestation, and is published through CSA STAR Level 1.
RealINSIGHT
RealINSIGHT has no write-up on Specifiction yet; its figures are above.