Positionly vs Zest Metrics
Positionly
positionly.comZest Metrics
zestmetrics.comSide by side
| Figure | Positionly | Zest Metrics |
|---|---|---|
| Price from | $15/mo | $49/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 10 | 4 |
| Spec score · Rank Tracking Software | 9.0 (#4) | 7.2 (#61) |
| Backlink monitoring | The inbound-links module shows linking sites, link timing and backlink quality information, with data powered by Majestic. | The platform monitors backlink status, domain authority, anchor text distribution, and link acquisition over time. |
| Competitor analysis | Users can compare their rankings with competitors, review ranking history and see overlapping keywords. | The platform tracks competitor rankings alongside the customer's rankings and offers competitive insights. |
| Integrations | The site lists Google Analytics integration and says add-ons can sync with Google Spreadsheets. | The site lists Google Analytics and Google Search Console integrations. |
| Product | Positionly describes itself as inbound marketing software for gaining traffic and improving search rankings. | Zest Metrics is SEO rank tracking software with AI Overview analysis, competitive intelligence, and LLM performance monitoring. |
| Reports | Reports can be manual, recurring, branded, emailed automatically and exported to CSV or PDF. | The homepage describes branded PDF reports with white-label options, scheduled delivery, and client-ready formatting. |
| Support | The site offers contact by email and lists phone numbers for configuring a custom plan. | The support guide says the team typically responds to support tickets within 24–48 hours. |
| Trial | The pricing page offers a 14-day trial with no obligation and no credit card required to start. | The homepage advertises a 7-day free trial for its plans. |
Plans
Positionly
- FreeFree
- Basic$15 a month
- Medium$39 a month
- Standard$79 a month
- Agency$159 a month
- FreeFree
- Platinum$399 a month
- EnterprisePrice not published
- PersonalPrice not published
- PremiumPrice not published
Zest Metrics
- Starter$49 a month
- Professional$129 a month
- Enterprise$490 a month
- Ultimate$980 a month
In their own words
Positionly
Positionly is inbound marketing software for tracking keyword positions and improving search visibility. It checks rankings daily across local and global search engines, with results available around noon in the user's time zone. Users can compare rankings, historical positions and overlapping keywords with competitors. Inbound-link tools support keyword-level searches, competitive backlink analysis and link quality review, powered by Majestic. The website auditor checks page crawlability and identifies missing keywords. Reports can be customized and branded, automated, exported as CSV or PDF, and generated manually or on a recurring schedule. Users can invite clients or colleagues with read or write access to selected sites. White-label options include a custom domain, platform color, company name, logo and removal of Positionly branding. The service lists Google Analytics integration and add-ons for syncing with Google Spreadsheets. Its free plan covers five keywords and one website; a 14-day trial requires no credit card to start. Basic costs $15 a month billed for 12 months.
Zest Metrics
Zest Metrics has no write-up on Specifiction yet; its figures are above.