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SPECIFICTION
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Postalytics vs Postie

Postalytics

postalytics.com

Postie

postie.com

Side by side

FigurePostalyticsPostie
Price from$199/mo—
Free planYes—
Free trial——
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYes—
Plans published41
Spec score · Direct Mail Automation Software8.9 (#3)6.9 (#25)
AutomationTriggered campaigns can send postcards and letters when triggered by a connected automation tool.The integrations page describes recurring audience refreshes, daily trigger segments, prospecting training sets, and conversion audiences.
HeadquartersRockland, Massachusetts, United StatesAustin, Texas, United States
IntegrationsNamed integrations include HubSpot, Salesforce, HighLevel, Zapier, ActiveCampaign, Zoho, Keap, Klaviyo, Marketo and Canva.The site names Shopify, Klaviyo, HubSpot, Iterable, and Salesforce as direct app-level integration examples, and also describes S3 or SFTP and pixel or tag-manager connections.
PrivacyPostalytics says it does not sell personal information or customer contact lists.Postie says it takes reasonable physical, technical, and administrative security steps, and its privacy policy describes using licensed third-party data to provide targeting services.
SupportThe Free Plan lists email, chat and user guide support; the Marketer Plan lists enhanced support response and the Pro & Agency Plans list priority support response.The company lists [email protected] and 888-992-4935 as contact details.

Plans

Postalytics

  • Free PlanFree
  • Free PlanFree
  • Marketer Plan$199 a month
  • Pro & Agency Plans$399 a month

Postalytics pricing →

Postie

  • Custom service orderPriced on request

Postie pricing →

In their own words

Postalytics

Postalytics automates direct mail campaigns, from creating personalized mail to sending it and tracking delivery and responses. Its Direct Mail Editor lets teams design, proof, and organize templates for postcards and letters. Campaign dashboards use Intelligent Mail Barcode tracking for delivery, while personalized URLs and QR codes provide response tracking. Connected automation tools can trigger postcards or letters, and lists can be imported through integrations or file upload. Postalytics says it checks addresses against USPS databases. Its integrations include HubSpot, Salesforce, HighLevel, ActiveCampaign, Klaviyo, Canva, Figma, Zapier, Marketo, Zoho CRM, and Keap; API and webhook options are also available. Supported formats include several postcard sizes, bifold self-mailers, and letters. The service says customers can mail one piece or 100,000 without a minimum order. Plans include printing, addressing, postage, and mailing services, with USPS First Class and Standard Class options. The free plan has one user login and charges mail per piece. Paid plans start at $199 per month, with mail also charged per piece. Postalytics is available on the web and through an API.

Visit postalytics.com

Postie

Postie has no write-up on Specifiction yet; its figures are above.

Visit postie.com