Postalytics vs Stannp

Postalytics automates direct mail campaigns, from creating personalized mail to sending it and tracking delivery and responses. Its Direct Mail Editor lets teams design, proof, and organize templates for postcards and letters. Campaign dashboards use Intelligent Mail Barcode tracking for delivery, while personalized URLs and QR codes provide response tracking. Connected automation tools can trigger postcards or letters, and lists can be imported through integrations or file upload. Postalytics says it checks addresses against USPS databases. Its integrations include HubSpot, Salesforce, HighLevel, ActiveCampaign, Klaviyo, Canva, Figma, Zapier, Marketo, Zoho CRM, and Keap; API and webhook options are also available. Supported formats include several postcard sizes, bifold self-mailers, and letters. The service says customers can mail one piece or 100,000 without a minimum order. Plans include printing, addressing, postage, and mailing services, with USPS First Class and Standard Class options. The free plan has one user login and charges mail per piece. Paid plans start at $199 per month, with mail also charged per piece. Postalytics is available on the web and through an API.

Stannp is a direct-mail platform for creating and managing campaigns of postcards, letters and self-mailers. Users upload data, add a design and schedule mail through the platform, which combines automation, personalization and real-time tracking. Customizable engagement reports and campaign insights help users follow activity. Stannp offers integrations with Zapier, REST API, Make.com, HubSpot and Klaviyo; its API can send mail programmatically from an app, website or CRM. The company says campaigns are printed and mailed the next business day. The free plan costs nothing and includes one user, one template, 50,000 contacts and 20 virtual printer items per month, with no minimum or maximum send volume. Starter costs $12 a month and includes one user, 10 templates, 50,000 contacts and 100 virtual printer items monthly. Stannp provides a knowledge base, 24/7 webchat, phone and email support, with account managers on eligible plans. It states that it follows UK GDPR, the Data Protection Act 2018 and ISO 27001 standards, and uses AES-256 encryption at rest and TLS 1.2/1.3 in transit. It is available through web and API access.