Postcards vs Unlayer
Postcards
designmodo.comUnlayer
unlayer.comSide by side
| Figure | Postcards | Unlayer |
|---|---|---|
| Price from | $16/mo | $250/mo |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Self-hosted | — | Yes |
| Plans published | 3 | 5 |
| Spec score · Email Design Software | 7.9 (#18) | 8.4 (#10) |
| Spec score · Email Template Software | 8.0 (#10) | 8.4 (#9) |
| AI features | AI Suite can generate email templates from prompts and help edit, restyle, restructure, translate, and analyze designs. | Unlayer AI can draft designs from briefs, rewrite or translate copy, suggest layouts, personalize content and generate template variants. |
| Headquarters | New York, NY, United States | San Francisco, California, United States |
| Integrations | The pricing page lists integrations including Mailchimp, HubSpot, Klaviyo, SendGrid, Brevo, Constant Contact, Zoho, and others. | G2 reports integrations with 28 platforms, while Unlayer's help guidance names Amazon SES, SendGrid, Mailgun and Postmark as delivery services users can connect. |
| Security | The maker says projects and content remain users’ property, are not sold or used to train AI models, and data is encrypted in transit. | Unlayer’s enterprise page states SOC 2 Type II certification, GDPR and CCPA compliance, and encryption at rest and in transit. |
| Self-hosting | The maker says access to Postcards is only available through its hosted app link. | On-premise or offline deployment is listed as an Enterprise capability rather than a standard plan feature. |
| Support | Customer support is available for users with an active license. | Enterprise plans include 24/7 priority support, a named customer success manager, a technical account manager, and custom SLAs. |
| What it does | Postcards is a visual drag-and-drop email builder for designing responsive marketing emails from blocks and templates. | Unlayer provides embeddable drag-and-drop builders for emails, web pages, documents and popups that SaaS products can add to their own applications. |
Plans
Unlayer
- FreeFree
- Launch$250 a month
- Scale$750 a month
- Optimize$2,000 a month
- EnterprisePriced on request
In their own words
Postcards
Postcards is a visual drag-and-drop builder for responsive marketing emails made from blocks and templates. Users can export clean HTML or send designs to listed email platforms, including Mailchimp, HubSpot, Klaviyo, SendGrid, Brevo, Constant Contact, and Zoho; export limits depend on the plan. Existing HTML emails can be imported and edited on paid plans. The AI Suite can generate templates from prompts and assist with editing, restyling, restructuring, translation, and design analysis. Shared workspaces, real-time collaboration, comments, and teammate roles support team work. Paid plans include Email Client Preview for checking Gmail, Outlook, Apple Mail, and Yahoo on mobile and desktop. The builder runs in a browser and requires an internet connection, though exported files can be opened and edited offline. Access is through the maker's hosted app link. The free Start plan costs nothing and includes 10 template projects, five monthly exports, 0 AI credits per month, 10 test emails daily, and unlimited teammates. Plus costs $16 a month; Pro costs $24 a month. The maker says user projects and content remain theirs and are not used to train AI models.
Unlayer
Unlayer is an embeddable developer platform for adding email, page, popup, and document builders to software products. Its AI-assisted drag-and-drop email editor is described as rendering across Gmail, Outlook, and more than 90 other email clients. The page builder creates responsive landing pages and web content with sections, columns, and breakpoints. The document builder supports dynamic templates, merge tags, collaborative editing, and PDF or HTML export. Developer tools include an embeddable SDK, REST APIs, React Elements, a CLI, agent skills, and events. Unlayer offers React, Angular, and Vue integrations, while its JavaScript SDK is described as technology agnostic. Exports include HTML, PDF, images, plain text, and ZIP, with server-side or client-side options. A free plan includes all four builder types. Paid plans start at $250/mo and include 1 TB bandwidth; extra bandwidth is sold in recurring 500 GB packs for $50 per month. Enterprise plans include custom contracts and support and allow self-hosting inside a customer VPC.