Prefinery vs Viral Loops
Prefinery
prefinery.comViral Loops
viral-loops.comSide by side
| Figure | Prefinery | Viral Loops |
|---|---|---|
| Price from | $39/mo | $35/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 3 | 12 |
| Spec score · Waitlist Software | 8.2 (#3) | 8.5 (#1) |
| Spec score · Referral Management Software | 7.9 (#13) | 8.1 (#10) |
| Spec score · Startup Launch Tools | 7.7 (#5) | 8.1 (#2) |
| Audience | Prefinery describes the platform as built for SaaS, FinTech, and game studio teams. | The company describes its service as serving startups, newsletters, and e-commerce stores seeking organic growth through word of mouth and referrals. |
| Campaign types | The platform supports pre-launch viral waitlists, post-launch refer-a-friend campaigns, early access programs, and ongoing engagement programs. | The product supports referral programs, referral waitlists, newsletter referrals, invite-based giveaways and AI-powered campaigns. |
| Founded | 2008 | LinkedIn lists Viral Loops as founded in 2016. |
| Fraud controls | The product includes protections such as spam blocking, bot signup blocking, blocklists, and options to flag suspicious behavior or enable reCAPTCHA. | The platform offers participant banning, disposable-email filtering and fraud-identification tools. |
| Installation | Prefinery says its waitlist can be installed on a website or landing page with copy-and-paste and without coding. | The Campaign Installation Agent can configure a referral campaign on a website or form after the user adds a snippet. |
| Integrations | Prefinery says it connects with more than 3,000 web apps and lists integrations such as Mailchimp, HubSpot CRM, Stripe, Zapier, Make, and webhooks. | Documented integrations include Mailchimp, Klaviyo, Mailjet, ActiveCampaign, HubSpot, Google Analytics, Slack, Segment, Salesforce, Marketo, GoHighLevel, Stripe, Brevo, Customer.io, Mixpanel, Zapier, webhooks and custom JavaScript. |
| Security | Prefinery's security policy says customer data is encrypted at rest with AES-256 and data in transit uses 256-bit encryption. | The company’s DPA says the application uses TLS encryption, hashes account passwords, protects login pages against brute force, and uses Cloudflare rate limiting and DDoS protection. |
| Support | All plans list help docs and email support; the Pro plan also lists priority support and a 1:1 strategy session. | All plans list help center access and standard chat and email support; Power adds priority and video support. |
| What it does | Prefinery provides referral marketing software with referral tracking, email marketing, and analytics for pre-launch and post-launch growth. | Viral Loops is a template-based referral marketing platform for creating, tracking and rewarding customer referrals. |
Plans
Viral Loops
- Start-up (annual billing)$35 a month
- Start-up$49 a month
- Start-up (monthly billing)$49 a month
- Plus (annual billing)$99 a month
- Plus$139 a month
- Plus (monthly billing)$139 a month
- Growing (annual billing)$159 a month
- Growing$229 a month
- Growing (monthly billing)$229 a month
- Power (annual billing)$279 a month
In their own words
Viral Loops
Viral Loops has no write-up on Specifiction yet; its figures are above.