Privy vs Textmagic
Privy
privy.comTextmagic
textmagic.comSide by side
| Figure | Privy | Textmagic |
|---|---|---|
| Price from | $24/mo | $0.05/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 3 | 9 |
| Spec score · SMS Marketing Software | 8.1 (#14) | 8.7 (#5) |
| Automation | Privy Flows can recover abandoned carts, convert new visitors, send purchase follow-ups, and run customer winback series. | Automation flows support follow-ups, drip campaigns, and customer journeys across SMS and email. |
| Support | Privy offers live chat and email support plus one-to-one ecommerce strategists for Shopify customers. | The company lists email and phone support numbers for the US, UK, Australia, and Estonia. |
Plans
Privy
- Email$30 a month
- Pop-ups & Displays only$24 a month
- SMS Add-onPrice not published
Textmagic
- Essential$0.05 a month
- Email campaignsFree
- Essential (pay-as-you-go)Free
- Inbound SMSFree
- Outbound SMS via CPaaS$0.01, paid once
- Outbound SMS$0.05, paid once
- Outbound/Inbound MMS$0.08, paid once
- Texting number$10 a month
- ProfessionalPrice not published
In their own words
Textmagic
Textmagic is a business messaging platform for SMS and email campaigns, automated notices, and two-way conversations. Teams can send bulk texts, schedule campaigns, build automation workflows, manage shared inboxes, and review delivery reports. Described uses include appointment reminders, delivery updates, staff alerts, payment reminders, broadcasts, and lead follow-up. Connections include HubSpot, Shopify, WooCommerce, and Zapier, with BYOC links to Twilio, Vonage, Sinch, and Bandwidth. A REST API handles SMS and email, and an MCP connector is available for compatible AI assistants and coding tools.
The web app has advanced features; Android and iOS apps support SMS conversations and contact management. Textmagic provides consent records and automatic opt-out enforcement, and applicable US messaging requires 10DLC brand and campaign registration. The company states that it is SOC 2 Type II certified and GDPR compliant and describes annual external penetration testing. Its trial includes full feature access without a credit card for up to 30 days. The Essential plan is listed at $0.05 a month, prepaid, with rates varying by destination; the pay-as-you-go option has no monthly minimum, and unused credit does not expire.