Professor ARPDAU vs Tebex

Professor ARPDAU is a web service for product managers and teams working on free-to-play mobile games. Its analytics tools model retention, lifetime value, campaign break-even timing, daily active users and revenue. The retention calculator fits a regression curve from D1, D3, D7 and optional D30 observations; at least two observations are needed, while a 0% observation is excluded. The LTV predictor multiplies ARPDAU by the retention-curve total. A break-even analyzer uses CPI, observed LTV and retention metrics to estimate when cohort revenue exceeds acquisition cost. Another predictor models DAU from daily installs and retention scenarios, then estimates daily revenue with ARPDAU. Its geographical pricing tool can update in-app prices by country, with user-controlled targeting and adjustments, using Google Play Console access and Google’s API. Free modeling tools need no account.

Tebex provides storefronts and payment processing for digital goods sold by game servers and studios. Its in-game stores and webstores can offer items, subscriptions, season passes, and DLCs, with options to customize the storefront. Developers can connect through Webstore Builder, Headless API, or Checkout API; the latter requires prior compliance approval and is not available to some user-generated-content creators, including FiveM and RedM creators. Tebex lists more than 130 local and global payment methods and says it acts as Merchant of Record, handling sales-tax calculation, collection, and remittance. Fraud detection and chargeback handling are included, and Tebex says it manages disputes. Official server plugins cover Minecraft, Hytale, Rust, ARK, and FiveM, which also has a built-in integration. The free Starter plan has a 5% platform fee for most games and 15% for FiveM. Plus costs £12.49/mo. New stores receive a free 90-day Plus trial without providing payment details.