Proof MRM vs Workamajig

Proof MRM is marketing resource management software for coordinating campaigns, budgets, reporting, and marketing assets. Its tools cover campaign and resource planning, progress reporting, asset approvals, and automated collaboration workflows. Digital asset management is included, alongside automated analytics that can be paired with Proof’s Marketing Mix Modeling capability. Proof describes the MRM as native to Salesforce and says it integrates with Salesforce Sales Cloud, Marketing Cloud, and Data Cloud; listed integrations also include Quip and Slack. Supermetrics is identified as a data aggregation partner connecting more than 60 marketing data sources. The product is available as SaaS, though Proof says its current emphasis is on software-enabled services and packaged deliverables. The maker also says that most deals in the prior year involved customers asking Proof to operate the software for them. SMB pricing is $29 per seat per month and Enterprise pricing is $49 per seat per month, both under an annual contract. Proof GTM Manager is available through the Salesforce AppExchange.

Workamajig combines project management, resource scheduling, time tracking, and accounting for creative agencies, in-house creative teams, and marketing firms. Its workflow includes intake, estimates, budgets, vendor quotes, reviews, proofing, and invoicing. Resource and traffic tools show workloads and availability and support assigning work across teams, departments, and offices. Accounting covers invoicing, payables and receivables, the general ledger, and financial reporting. Workamajig also lists automation rules and guest access. Integrations include Zapier, Google Calendar, iCal, Outlook/Exchange, and Slack, along with finance and media services. REST API endpoints, JSON feeds for custom report data, and CSV import/export support data workflows. It offers SSO, two-factor authentication, and an optional on-prem installation. Mobile access is available, though some advanced features require desktop access. Plans start at $45/user/mo; listed plans are $49 a month for 10+ users, $47 a month for 25+ users, and $45 a month for 50+ users. Annual payment includes one month free. Subscriptions include onboarding, training, and unlimited support.