Pulsate vs SendPulse

Pulsate is a digital engagement platform for community banks and credit unions seeking to increase account-holder product use and engagement. It supports push and in-app notifications, a scrollable feed, retargeting, and messages in online banking. Behavioral, geofencing, and demographic targeting can shape communications. Reporting covers campaign performance such as loan conversion, deposit growth, and channel effectiveness, with one-click campaigns for selected opportunities and segments. Listed digital banking integrations include Access Softek, Banno from Jack Henry, Candescent, Constellation Digital Partners, Q2, and TruStage Digital Storefront. Pulsate also offers SFTP, custom integrations, and APIs exposing more than 120 data points; it names HubSpot, Salesforce, and other CRMs. Pulsate says integrations, uploads, and analytics are protected under ISO 27001 certification. The platform is available on the web, Android, iOS, and through an API. Pricing is on request, with charges set out in a commercial agreement.

SendPulse is an email marketing service for managing subscriber audiences and running email campaigns. It includes email automation, audience segmentation, and A/B testing, but does not offer landing pages. SendPulse is available on the web, iOS, and Android. Its free plan supports up to 500 subscribers and 15,000 emails per month, with three sender email addresses, 250 MB of image storage, five automated flows, and one event. The Standard plan is $9.60 a month when billed annually, with unlimited emails for up to 500 subscribers, 100 sender addresses, 1 GB of image storage, three A/B test groups, and ten saved segments. Pro is $11.52 a month billed annually, with 300 sender addresses, 2 GB storage, four test groups, and 50 saved segments at the same subscriber limit. Standard pay as you go costs $48 a month for 10,000 emails, valid for a year. Enterprise has no listed price and specifies at least 2,500 contacts, along with unlimited sender addresses, users, and saved segments.