Qualtrics vs SurveyLab
Qualtrics
qualtrics.comSurveyLab
surveylab.comSide by side
| Figure | Qualtrics | SurveyLab |
|---|---|---|
| Price from | $420/mo | $40.83/mo |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | — | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 3 | 11 |
| Spec score · Survey Software | 9.1 (#7) | 9.3 (#5) |
| Spec score · Marketing Research Software | 8.6 (#5) | 8.7 (#4) |
| Spec score · Market Research Software | 8.4 (#10) | 8.6 (#5) |
| Spec score · Survey And Feedback Software | 8.7 (#6) | 8.8 (#4) |
| Spec score · Survey API Software | 8.7 (#8) | 8.8 (#7) |
| Response analytics | Yes | Yes |
| API access | Yes | Yes |
| Respondent panel | Yes | Yes |
| Custom branding | Yes | Yes |
| Founded | 2002 | HandWiki records the initial SurveyLab release as 2006 and attributes it to Polish company 7 Points. |
| Free plan | Yes | Yes |
| Headquarters | Provo, Utah and Seattle, Washington, USA | Warsaw, Poland |
| Logic branching | Yes | Yes |
| Responses included | 500 | 1000 |
| Paid from | 420 | 49 |
Plans
Qualtrics
- Qualtrics Surveys FreeFree
- Strategic Research$420 a month
- Strategic Research CustomPriced on request
SurveyLab
- FreeFree
- Starter$49 a month
- Starter$490 a year
- Advanced$99 a month
- Advanced$990 a year
- Professional$249 a month
- Professional$2,490 a year
- Starter$49 a month
- Advanced$99 a month
- Professional$249 a month
In their own words
Qualtrics
Qualtrics provides survey tools and an experience-management platform called XM Data & AI, which combines experience data with human context to support decisions and outcomes. Its free Qualtrics Surveys account is for one user and allows three active surveys, 30 questions per survey and 500 total responses. It includes skip, display and branch logic. The Strategic Research plan costs $420.00 per month, billed as $5,040 annually, for 1,000 responses shared across users; it also supports unlimited users and surveys, and includes 23 question types. A 30-day Strategic Research trial provides access to most premium features, with some restrictions; without an upgrade, it downgrades to the free account. Paid plans include more than 20 guided research solutions and advanced analysis such as crosstabs, statistical tools and generative-AI video summaries. Surveys support more than 70 languages, while dashboards support 24. Data exports include CSV, TSV, Excel and SPSS, among other formats. Qualtrics offers API access. Its Strategic Research Custom plan is for enterprise organizations needing higher response volumes, with pricing based on interactions and 5,000 or more responses.
SurveyLab
SurveyLab is a survey platform from a company headquartered in Warsaw, Poland. It offers logic branching, custom branding, response analytics, API access, a respondent panel and a Survey API. The pricing model is freemium, with a free plan and a 14-day trial. Free costs nothing and allows 50 responses total. Starter costs $49 a month, billed monthly, for 1,000 responses per month. Advanced costs $99 a month, billed monthly, for 2,500 responses per month. Professional costs $249 a month, billed monthly, and includes 10,000 responses and 3 users. Enterprise includes unlimited responses and 5+ users, but no price is listed. The stated response limit is 1,000 responses per month, matching Starter’s allowance. The listed platform is API, so buyers should account for how API access fits their survey workflow and plan selection.