ReachMail vs Retarus Transactional Email

ReachMail provides email marketing and transactional email delivery through its web platform and API. Campaign tools include drag-and-drop and WYSIWYG editors, templates, and a spam checker. Audience features cover contact management, list imports, signup forms, and both list and dynamic segmentation. Automation includes drip campaigns, automated messages, customer journeys, and advanced automation features. Reporting tracks opens, clicks, bounces, and engagement; relay reports are available through the interface, API, and webhooks. The SMTP and API relay is presented for marketing, apps, websites, transactional notifications, and devices such as printers and security systems. ReachMail says messages are signed automatically with DKIM and SPF, and supports custom DKIM, SPF, and branded tracking domains. Listed integrations include Zapier, Facebook, Twitter, LinkedIn, Google Analytics, Matomo, OpenWebAnalytics, and Orbi. The free plan covers fewer than 5,000 contacts and fewer than 15,000 emails per month. Paid plans start at $8/mo, and a 14-day trial is offered. New accounts receive 250 free relay credits. ReachMail is based in San Diego and says it serves small businesses, nonprofits, community organizations, and Fortune 500 companies.

Retarus Transactional Email sends high volumes of transactional messages from business applications through Retarus Enterprise Cloud. It offers REST API and SMTP interfaces, with JSON and SMTP/MIME formats, and direct connections to SAP, Microsoft, Salesforce, and ServiceNow. Retarus reports a delivery rate of 98% or higher and guaranteed processing capacity of 100,000 emails per hour; its Email API page separately states capacity of up to 10 million per hour. Administrators can use the myEAS web portal for dashboards, real-time monitoring, reporting, and configuration. The Email API can locate outbound messages by time, message ID, sender, or recipient and provides status information for the past 45 days. Security features include SPF, DKIM, DMARC, enforced TLS, antivirus multiscan, encrypted attachments, and message signing. Retarus processes data in self-operated centers in Germany, Switzerland, the United States, and Asia. The service is paid, with pricing on request. Its free trial costs nothing for 30 days, permits up to 5,000 emails, caps processing at 200 emails per hour, and excludes load testing.