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SPECIFICTION
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ReferralCandy vs Yotpo Loyalty

ReferralCandy

referralcandy.com

Yotpo Loyalty

yotpo.com

Side by side

FigureReferralCandyYotpo Loyalty
Price from$793.50/mo$199/mo
Free plan—Yes
Free trialYes—
Open source——
WebYesYes
APIYesYes
Plans published45
Spec score · Rewards and Incentives Software7.8 (#5)8.3 (#2)
Founded20102011
Fraud controlsThe service blocks clear self-referrals and flags patterns such as similar customer details, repeated IP addresses, and unusually high referral volume for merchant review.Referral abuse controls can block activity using signals such as IP address, user agent and billing address.
HeadquartersSingaporeIsrael
IntegrationsListed connections include Shopify, BigCommerce, WooCommerce, Magento, Klaviyo, Omnisend, Brevo, Mailchimp, Customer.io, subscription apps, Google Analytics, ad pixels, Tremendous, and PayPal.Yotpo says its loyalty data connects to more than 60 partner applications, including Klaviyo, Attentive and Gorgias.
RewardsReward options include discounts, store credit, cash, gift cards, product gifts, and milestone rewards, with availability depending on platform and payout setup.Merchants can offer cash or percentage discounts, free products, donations, custom experiences, and exclusive access.
SupportThe privacy policy says support for service issues is provided via live chat, phone, or email.The Pro plan includes 24/7 chat and email support; the Free plan lists Support Center tutorials.

Plans

ReferralCandy

  • Grow$793.50 a month
  • Basic$910.50 a month
  • Scale$2,491.50 a month
  • Enterprise$7,990.25 a month

ReferralCandy pricing →

Yotpo Loyalty

  • FreeFree
  • FreeFree
  • Pro$199 a month
  • EnterprisePriced on request
  • PremiumPriced on request

Yotpo Loyalty pricing →

In their own words

ReferralCandy

ReferralCandy has no write-up on Specifiction yet; its figures are above.

Visit referralcandy.com

Yotpo Loyalty

Yotpo Loyalty & Referrals helps ecommerce brands build rewards programs for retention, revenue, and repeat engagement. Merchants can use more than 25 ready-made earning rules and customize points, multipliers, and eligibility. Rewards may include cash or percentage discounts, free products, donations, custom experiences, or exclusive access. Tiers can reflect spend, purchases, engagement, or custom behaviors, with benefits tailored to each tier. Yotpo lists Shopify, Shopify Plus, Adobe Commerce, BigCommerce, Salesforce Commerce Cloud, and custom platforms as supported, though features vary by platform. Named integrations include Klaviyo, Recharge, and ShoppingGives; the product also mentions Shopify POS and webhook-based custom workflows. Free costs nothing and includes a basic points campaign, referrals, program awareness tools, and Support Center tutorials. Pro costs $199 a month for the first 500 monthly orders, with per-order rates above that. Pro adds earning and redemption options, CRM integrations, fraud prevention, and 24/7 chat and email support. Premium and Enterprise pricing is custom. Yotpo states it maintains SOC 2 Type 2 and ISO/IEC 27001, 27017, 27018, and 27701 certifications.

Visit yotpo.com