Reteno vs Userpilot
Reteno
reteno.comUserpilot
userpilot.comSide by side
| Figure | Reteno | Userpilot |
|---|---|---|
| Price from | $30/mo | $299/mo |
| Free plan | Yes | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 3 | 3 |
| Spec score · Mobile Marketing Automation Software | 7.9 (#9) | 7.9 (#10) |
| Integrations | Reteno documentation describes data integrations with Google Sheets, BigQuery, and HTTP request sources. | Userpilot lists HubSpot, Salesforce, Segment, Google Tag Manager, Zendesk, Google Analytics, Intercom, Amplitude, Mixpanel, Heap, webhooks, and HTTP APIs as integrations. |
| Product | Reteno describes itself as an AI messaging platform for mobile app retention that uses event-triggered campaigns. | Userpilot is a product growth platform for non-technical teams to create in-app experiences, understand user behaviour, and act on it without writing code. |
| Security | Reteno's DPA describes HTTPS encryption, encryption at rest, access controls, and security incident logging and response. | Userpilot states that it has SOC 2 Type II certification and supports GDPR and HIPAA compliance. |
| Support | The Startup plan includes email and chat support, while Growth includes a dedicated Customer Success manager. | The pricing comparison lists email support and live chat, with phone support shown as an enterprise service. |
Plans
In their own words
Reteno
Reteno is an AI messaging platform designed for mobile app retention, using user events to trigger campaigns. It supports mobile push, email, in-app messages, App Inbox, web push, SMS and messengers, with automated workflows and customer journeys. Teams can build unlimited segments from contact data and complex conditions. Reteno describes AI recommendations that predict individual needs and personalize content across channels; its AI agents can manage contacts, segments, events, workflows and reports through Slack, Claude Cowork or OpenAI Codex. Data integrations include Google Sheets, BigQuery and HTTP request sources, and SDKs are listed for iOS, Android, React Native, Flutter, Unity, Cordova and Ionic. The free Startup plan costs nothing and includes unlimited mobile pushes, 1,000 sends in each channel per month and 20,000 workflow launches monthly. Growth costs $30 a month for up to 10,000 user profiles. Reteno says it is designed for mobile applications and recommends Yespo CDP for businesses without an app.
Userpilot
Userpilot is a product growth platform for non-technical teams to create in-app experiences, understand user behavior, and take action without writing code. Its no-code tools include product tours, checklists, tooltips, and modals. Teams can analyze funnels, feature adoption, and cohorts without SQL, and trigger NPS, CES, CSAT, or custom surveys based on user behavior. Session replay shows clicks and scrolls, with filters by segment or funnel step. AI Agent Lia can answer product-data questions, analyze feedback, and build guides from prompts. Web installation is available through JavaScript, Segment, or Google Tag Manager; the Mobile SDK supports native iOS and Android engagement and several cross-platform frameworks. Integrations include HubSpot, Salesforce, Zendesk, Google Analytics, Intercom, Amplitude, Mixpanel, Heap, webhooks, and HTTP APIs. Userpilot lists SOC 2 Type II certification and support for GDPR and HIPAA compliance. There is no free plan. Starter costs $299 a month; Growth costs $849 a month, and a 14-day trial is listed.