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SPECIFICTION
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Salonized vs ShopMaster

Salonized

salonized.com

ShopMaster

master.com.au

Side by side

FigureSalonizedShopMaster
Price from€21/moA$117/mo
Free plan——
Free trialYes—
Open source——
WebYesYes
WindowsYes—
macOSYes—
LinuxYes—
iOSYes—
AndroidYes—
APIYes—
Plans published32
Spec score · Salon CRM Software8.8 (#6)7.4 (#39)
Spec score · Salon Software8.7 (#5)7.3 (#32)
Spec score · Salon and Spa Scheduling Software8.9 (#5)7.4 (#32)
AppointmentsThe Appointments plan includes an online calendar, online bookings, appointment reminders, client management and Google two-way sync.It supports appointment management, online booking, client self check-in and automatic rebooking reminders.
Founded20152000
IntegrationsDocumented integrations include Google Calendar, Apple Calendar, Stripe, Mollie and Treatwell.The maker describes Google Reviews integration and @MasterPAY as an EFTPOS terminal included with the ShopMaster plan.
MarketingThe Pro plan adds a newsletter builder, email templates, customer grouping, online forms, rebook reminders, last-minute discounts, custom discount codes and dynamic pricing.Marketing tools include SMS, mass email and mailers for birthdays, new clients, referrals and clients who have not visited for 20 weeks.
PurposeSalonized provides salon software for managing appointments, client administration, accounting, sales administration and marketing.ShopMaster is salon management software for hair, beauty and barber businesses.
SupportSalonized says customers can contact support by telephone during office hours, chat on the website or app, and email.The support page states a four-hour response time and helpdesk hours of 9am to 5:30pm EST Monday to Friday, excluding public holidays.

Plans

Salonized

  • Appointments€21 a month
  • Basic€39 a month
  • Pro€59 a month

Salonized pricing →

ShopMaster

  • ShopMasterA$117 a month
  • ShopMaster EnterpriseA$139 a month

ShopMaster pricing →

In their own words

Salonized

Salonized is software for managing salon appointments, client administration, accounting, sales administration, and marketing. The Appointments plan includes an online calendar and bookings, appointment reminders, client management, and two-way Google sync. Basic adds a cash register, online payments, feedback, an automatic waiting list, treatment reports, product management, financial reporting, gift cards, and loyalty points. Pro adds marketing tools such as newsletters, email templates, customer grouping, online forms, rebook reminders, last-minute discounts, custom discount codes, and dynamic pricing. The integrations collection lists Google Calendar, Apple Calendar, Stripe, Mollie, and Treatwell. Plans cost €21 a month for Appointments, €39 a month for Basic, and €59 a month for Pro; annual billing is available with a 10% discount. Extra employee and location charges are listed separately. Salonized works on internet-connected computers, tablets, and smartphones using an up-to-date browser; Internet Explorer is unsupported. Mobile apps are available for iPhone, iPad, and Android. The Appointments and Basic plans are no longer available in Switzerland from January 1, 2026.

Visit salonized.com

ShopMaster

ShopMaster has no write-up on Specifiction yet; its figures are above.

Visit master.com.au