Sendlane vs SendPulse
Sendlane
sendlane.com
SendPulse
sendpulse.comSide by side
| Figure | Sendlane | SendPulse |
|---|---|---|
| Price from | $100/mo | $9.60/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 2 | 10 |
| Spec score · Email marketing tools | 8.8 (#22) | 9.4 (#3) |
| Spec score · Email Marketing Software | 8.3 (#69) | 8.7 (#32) |
| Spec score · AI Email Marketing Software | 8.2 (#13) | 8.6 (#10) |
| A/B testing | Yes | Yes |
| API | Sendlane provides JavaScript tracking and server-side APIs for custom ecommerce integrations and customer behavior and transaction data. | The public REST API uses HTTPS at api.sendpulse.com, returns JSON and supports OAuth-style access tokens. |
| Automation | The pricing page lists pre-built funnels and behavior-, trigger-, and event-based marketing automation. | Automation 360 supports flows triggered by events and can combine email, SMS, web push and chatbot messages. |
| Company founded | LinkedIn lists Sendlane as founded in 2013. | SendPulse was founded in 2015. |
| Company legal name | Crunchbase lists the legal name as SENDLANE, INC. | Crunchbase identifies the company as SendPulse Inc. |
| Email automation | Yes | Yes |
| Email campaigns | The pricing page lists campaigns and newsletters among the features included in its plans. | The email service provides drag-and-drop editing, subscription forms, templates, personalization, segmentation, A/B testing and campaign statistics. |
| Free plan | No | Yes |
| Integrations | The pricing page advertises deep-data integrations for Shopify, WooCommerce, ClickBank, Miva, Smile.io, and OneClick, plus 2,000-plus apps through Zapier. | Listed integrations include WooCommerce, Shopify, Salesforce, HubSpot, WordPress, Pipedrive, Typeform, Zapier, Make, MySQL and Facebook Leads. |
| SDKs | The opened API documentation describes JavaScript tracking and server-side APIs; it does not identify a software development kit. | Official documentation links PHP, Python, Ruby, Java, Node.js and C# wrappers, while Go is identified as third-party. |
| Segmentation | The pricing page lists tags, custom fields, and multivariable segmentation tools. | Yes |
| Self-hosting | The product pages and API guide describe a hosted service and do not state that customers can self-host it. | The documented product is accessed as SendPulse-hosted web services and APIs; the reviewed official pages do not describe a self-hosted deployment. |
| What it does | Sendlane describes its product as an email and SMS marketing platform with reviews and forms for merchants. | SendPulse is an AI-driven marketing platform combining email, chatbot conversations, CRM, SMS, web push, websites, courses and automation. |
Plans
SendPulse
- FreeFree
- Standard$9.60 a month
- Pro$11.52 a month
- EnterprisePrice not published
- Standard (pay as you go)$48 a month
- FreeFree
- Standard$9.60 a month
- Pro$11.52 a month
- Standard pay-as-you-go$48, paid once
- EnterprisePriced on request
In their own words
SendPulse
SendPulse is an email marketing service for managing subscriber audiences and running email campaigns. It includes email automation, audience segmentation, and A/B testing, but does not offer landing pages. SendPulse is available on the web, iOS, and Android. Its free plan supports up to 500 subscribers and 15,000 emails per month, with three sender email addresses, 250 MB of image storage, five automated flows, and one event. The Standard plan is $9.60 a month when billed annually, with unlimited emails for up to 500 subscribers, 100 sender addresses, 1 GB of image storage, three A/B test groups, and ten saved segments. Pro is $11.52 a month billed annually, with 300 sender addresses, 2 GB storage, four test groups, and 50 saved segments at the same subscriber limit. Standard pay as you go costs $48 a month for 10,000 emails, valid for a year. Enterprise has no listed price and specifies at least 2,500 contacts, along with unlimited sender addresses, users, and saved segments.