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SPECIFICTION
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Spoki vs Zefir

Spoki

spoki.com

Zefir

zefir.com

Side by side

FigureSpokiZefir
Price from€39/mo—
Free planYes—
Free trialYes—
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYes—
Plans published41
Spec score · WhatsApp Marketing Software8.9 (#10)6.4 (#59)
IntegrationsSpoki lists more than 100 native integrations and connections to over 4,000 apps through Zapier, Make and n8n.Listed integrations include Shopify, Shopify Plus, WooCommerce, WordPress, custom-built stores, Meta, Google Analytics, Zendesk, Gorgias, Trustpilot, Klaviyo, and Hyros.
SupportGetApp lists email/help-desk, phone, chat, FAQ/forum, knowledge-base, webinar, video and live-online support options.Enterprise customers receive a dedicated account team and access to security and compliance staff.

Plans

Spoki

  • FreeFree
  • Service€39 a month
  • Marketing€79 a month
  • Sales€119 a month

Spoki pricing →

Zefir

  • Usage-based pricingPriced on request

Zefir pricing →

In their own words

Spoki

Spoki is a customer engagement platform that brings marketing, sales, and support into shared conversations. It connects with customers through WhatsApp, voice, SMS, and email, with automation for support, marketing, sales, and lead qualification. Its AI evaluates intent, urgency, and sentiment to decide whether to answer, escalate, or wait. The platform lists integrations including Shopify, WooCommerce, HubSpot, Salesforce, and Zapier; users can request an API key in its Integrations menu. Spoki runs as a browser-based web app on desktop or mobile, though the company says there is no Spoki mobile app. A free plan includes live chat, ticketing, unlimited operators, and automations, but excludes AI and several sales and campaign features. Paid plans are Service at €39 a month, Marketing at €79 a month, and Sales at €119 a month; WhatsApp fees are billed separately by Meta on those plans. Spoki says data is hosted in the European Economic Area and encrypted in transit and at rest. The free trial does not require a credit card.

Visit spoki.com

Zefir

Zefir has no write-up on Specifiction yet; its figures are above.

Visit zefir.com