Square Online vs Yotpo Loyalty
Square Online
squareup.com
Yotpo Loyalty
yotpo.comSide by side
| Figure | Square Online | Yotpo Loyalty |
|---|---|---|
| Price from | $49/mo | $199/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | — | Yes |
| Plans published | 4 | 5 |
| Spec score · Rewards and Incentives Software | 7.8 (#6) | 8.3 (#2) |
| Founded | 2009 | 2011 |
| Headquarters | San Francisco, California, United States | Israel |
| Purpose | Square Online lets businesses build an online store or website to sell products and take orders. | Yotpo Loyalty & Referrals helps ecommerce brands build rewards programs intended to drive retention, revenue, and repeat engagement. |
| Security | Square says it maintains PCI certification and provides end-to-end encryption for card-present payments. | Yotpo states it maintains SOC 2 Type 2 and ISO/IEC 27001, 27017, 27018, and 27701 certifications. |
| Support | Square support is available by phone, email, live chat, and social media, and the Online support center includes setup and troubleshooting resources. | The Pro plan includes 24/7 chat and email support; the Free plan lists Support Center tutorials. |
| Who it serves | Square describes its platform as designed for solo entrepreneurs through large international chains, and its business categories include food and beverage, retail, beauty, and services. | Yotpo describes its business as serving ecommerce brands ranging from fast-growing direct-to-consumer companies to large retailers. |
Plans
Square Online
- Square FreeFree
- Square Plus$49 a month
- Square Premium$149 a month
- Square ProPriced on request
Yotpo Loyalty
- FreeFree
- FreeFree
- Pro$199 a month
- EnterprisePriced on request
- PremiumPriced on request
In their own words
Square Online
Square Online has no write-up on Specifiction yet; its figures are above.
Yotpo Loyalty
Yotpo Loyalty & Referrals helps ecommerce brands build rewards programs for retention, revenue, and repeat engagement. Merchants can use more than 25 ready-made earning rules and customize points, multipliers, and eligibility. Rewards may include cash or percentage discounts, free products, donations, custom experiences, or exclusive access. Tiers can reflect spend, purchases, engagement, or custom behaviors, with benefits tailored to each tier. Yotpo lists Shopify, Shopify Plus, Adobe Commerce, BigCommerce, Salesforce Commerce Cloud, and custom platforms as supported, though features vary by platform. Named integrations include Klaviyo, Recharge, and ShoppingGives; the product also mentions Shopify POS and webhook-based custom workflows. Free costs nothing and includes a basic points campaign, referrals, program awareness tools, and Support Center tutorials. Pro costs $199 a month for the first 500 monthly orders, with per-order rates above that. Pro adds earning and redemption options, CRM integrations, fraud prevention, and 24/7 chat and email support. Premium and Enterprise pricing is custom. Yotpo states it maintains SOC 2 Type 2 and ISO/IEC 27001, 27017, 27018, and 27701 certifications.