StepBeam vs Wakeline
StepBeam
stepbeam.com
Wakeline
wakeline.ioSide by side
| Figure | StepBeam | Wakeline |
|---|---|---|
| Price from | $10.33/mo | $41/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | — |
| Plans published | 5 | 4 |
| Spec score · Customer Onboarding Software | 8.5 (#5) | 7.8 (#17) |
| Spec score · Onboarding Bots | 8.7 (#5) | 7.8 (#15) |
| Spec score · Product Adoption Software | 8.6 (#6) | 7.8 (#22) |
| Analytics | Analytics include funnel analysis, cohort tracking and feature-adoption metrics. | Wakeline reports guide starts, completions, drop-offs, clicks, survey responses, and trends; session replay and A/B testing are listed among its features. |
| Audience | StepBeam identifies product managers, designers and customer-success teams as users who can create and iterate guides without engineering hand-offs. | Wakeline says it is for product, success, and marketing teams who want to build and change in-app guidance without waiting on engineering tickets. |
| Integrations | GetApp lists Zapier and Slack as StepBeam integrations. | The features page says integrations with data tools, Slack, and other stack tools are coming soon. |
| SDK footprint | The JavaScript SDK is advertised as smaller than 30KB gzipped. | The homepage describes the SDK as about 24 KB, asynchronous, and installable with one script. |
| Security and privacy | StepBeam says it is GDPR compliant, stores data in the EU, does not sell personal data, and uses TLS, access controls, security reviews and secure development practices. | The privacy policy says traffic is encrypted in transit, credentials use bcrypt hashes, and the SDK key is limited to reading published guides and writing interaction events. |
| Support | GetApp lists email/help-desk, FAQs/forum and knowledge-base support, with documentation as a training option. | The Free plan includes community support, Pro email support, Business priority support, and Enterprise a dedicated success manager. |
| Targeting | Guides can be targeted by role, plan, behavior, URL and custom attributes. | Guides can be targeted using visitor status, user trait rules, saved segments, page or event triggers, and frequency caps. |
| What it does | StepBeam is a SaaS product-adoption platform for creating in-app guides, walkthroughs, checklists, surveys and engagement analytics. | Wakeline lets teams build product tours, checklists, tooltips, banners, and surveys on their live app without coding, then measure activation. |
Plans
StepBeam
- FreeFree
- Growth$124 a year
- Growth$124 a month
- Business$319 a year
- Business$319 a month
In their own words
StepBeam
StepBeam is a product adoption platform for building interactive in-app guidance and onboarding. Teams can create tooltips, modals, banners, hotspots, lightboxes and polls, then target them by role, plan, behavior, URL or custom attributes. Checklists and onboarding flows track progress and send reminders. In-app NPS surveys can be scheduled, with trend tracking and automated follow-ups; analytics include funnels, cohorts and feature adoption. AI translation supports more than 50 languages. Its gzipped SDK is smaller than 30KB and works with React, Vue, Angular or plain JavaScript. StepBeam provides a REST API and SDKs; requests use an API key and are limited to 1,000 per minute per key. It is available on web and through an API. There is a free plan and a 30-day trial; paid plans start at $124/mo (annual). The operator, QLTY Consulting AB, says it is GDPR-compliant, stores data in the EU and does not sell user information.
Wakeline
Wakeline lets teams create product tours, checklists, tooltips, banners, and surveys on a live app without coding, then measure activation. Its point-and-click builder places guide steps on real pages, including signed-in pages through a browser extension. The feature list includes 45+ templates and AI drafting that turns an onboarding goal into draft steps. Guides can be targeted by visitor status, user traits, saved segments, page or event triggers, and frequency caps. Per-step translations support automatic language detection and fallback.
Analytics include guide starts, completions, drop-offs, clicks, survey responses, and trends; session replay and A/B testing are also listed. Wakeline says its browser-based approach works with React, Vue, Angular, Svelte, Rails, Django, WordPress, and plain HTML. Its SDK is described as about 24 KB, asynchronous, and installable with one script. Sensitive inputs including passwords, emails, and phone numbers are masked by default before replay data leaves the browser. The free plan provides 3 flows, 1,000 monthly active users, and 1 teammate. Pro is $41 a month, billed annually.