The Luxe Lens vs Visual Flow
The Luxe Lens
luxelens.com
Visual Flow
vfpresets.comSide by side
| Figure | The Luxe Lens | Visual Flow |
|---|---|---|
| Price from | — | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | — |
| Windows | Yes | Yes |
| macOS | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| Plans published | 1 | 3 |
| Spec score · Photo Preset Libraries | 8.0 (#10) | 7.3 (#33) |
| Audience | The editing tools are described as designed for photographers using either professional cameras or phones, including portrait, wedding, family, and travel photography workflows. | The product is aimed primarily at wedding and portrait photographers, with packs also presented for other photography genres. |
| Founded | 2016 | 2019 |
| Integrations | The compatibility page names Lightroom, Lightroom Classic, Photoshop, Photoshop Elements, Capture One, and compatible video editors and apps as supported software, depending on product type. | Visual Flow says its packs are developed with DVLOP and work with Impossible Things AI Editor. |
| Support | The maker offers video, illustrated, and written installation instructions and says customer service provides personalized one-to-one help. | Visual Flow provides a Support Center with FAQs, installation resources, and product tutorials. |
Plans
The Luxe Lens
- First Years Baby & Newborn Lightroom Presets – Desktop & Mobile$14, paid once
Visual Flow
- B&W Mixer$110, paid once
- AI Retouching Toolkit$150, paid once
- Modern preset packPrice not published
In their own words
The Luxe Lens
The Luxe Lens sells digital presets, actions, overlays, and LUTs for photo and video editing. Its catalog includes Lightroom presets, Photoshop actions and overlays, Capture One styles, and color-grading LUTs, with compatibility depending on the product. AI Adaptive presets apply localized changes to people, skies, backgrounds, and details. The company describes its natural retouching as polishing skin while keeping its texture and character.
Desktop presets support Lightroom Classic, Lightroom, and Photoshop on Mac and Windows, subject to product-specific version requirements. XMP presets can be imported into Lightroom Mobile on iOS and Android; AI Adaptive and Effects presets require the paid Premium app. Photoshop actions are desktop-only, while overlays do not work in Lightroom or Lightroom Mobile. Video LUTs use .CUBE format for compatible editors and apps. Purchases are digital downloads, and the company offers installation instructions and one-to-one support for preset issues. Luxe Lens says it was started by photographers in 2016. Pricing is paid, from $35; there is no free plan or free trial.
Visual Flow
Visual Flow sells downloadable Lightroom presets organized by lighting conditions rather than moods. Its packs target wedding and portrait photographers, while also covering other photography genres. The collection includes six color preset packs, a black-and-white mixer, and an AI retouching toolkit with retouching presets, dodge-and-burn brushes, skin and scene tools, subject masking, and scene enhancement. Presets are supplied as.xmp files with installation guides and are designed for Adobe Lightroom Classic, Lightroom CC on desktop and mobile, and Adobe Camera Raw. Visual Flow says its packs are developed with DVLOP and work with Impossible Things AI Editor. Purchases include free lifetime updates, and the license covers personal and commercial photography, including client deliverables, prints, and portfolios. A Modern Pack baseline preset is available to newsletter subscribers, excluding the installer and DVLOP profile. Paid options start at $35 one-time. The B&W Mixer costs $110, paid once, and the AI Retouching Toolkit costs $150, paid once.