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SPECIFICTION
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TrackBee vs Triple Whale

TrackBee

trackbee.ai

Triple Whale

triplewhale.com

Side by side

FigureTrackBeeTriple Whale
Price from€19.99/mo$219/mo
Free plan—Yes
Free trialYes—
Open source——
WebYesYes
iOSYesYes
AndroidYesYes
API—Yes
Plans published55
Spec score · Ecommerce Analytics Software7.6 (#35)8.7 (#1)
AudienceThe maker says TrackBee is built for direct-to-consumer brands running paid media and the agencies that manage them.The company presents the product for ecommerce and retail brands, including marketing, ecommerce, and data leaders.
Founded20222021
IntegrationsThe maker lists 19 integrations, including Meta, Google Ads, TikTok, Pinterest, Snapchat, Microsoft Ads, ChatGPT Ads, Klaviyo, Google Analytics 4, Calendly, and Shopify Hydrogen.Triple Whale lists more than 60 pre-built integrations spanning Shopify, WooCommerce, BigCommerce, ad networks, marketplaces, email, subscriptions, shipping, reviews, warehouses and collaboration tools.
SupportThe maker says support answers in under five minutes, seven days a week, with stated weekday and weekend CET hours.The pricing page says customers can contact the team with questions and book time with implementation specialists; Enterprise includes dedicated success coverage.

Plans

TrackBee

  • TrackBee Insights€19.99 a month
  • Start€79 a month
  • Pro€199 a month
  • Scale€449 a month
  • AdvancedPriced on request

TrackBee pricing →

Triple Whale

  • FreeFree
  • FreeFree
  • Foundation$219 a month
  • Automate$749 a month
  • EnterprisePriced on request

Triple Whale pricing →

In their own words

TrackBee

TrackBee has no write-up on Specifiction yet; its figures are above.

Visit trackbee.ai

Triple Whale

Triple Whale brings business data together to help ecommerce and retail brands measure growth and support decisions and actions. The product is aimed at marketing, ecommerce, and data leaders. Triple Pixel supports tracking across devices and platforms, while paid plans offer multi-touch attribution. Moby AI uses business context to answer questions about sales, spend, customers, and performance, and can generate on-brand creative. The Automate plan adds paid-media actions, scheduled reports and workflows, creative variations, and tools for landing pages and interactive assets. Enterprise combines attribution with marketing mix modeling and incrementality testing, including holdouts and geo-lift tests. Triple Whale lists more than 60 pre-built integrations, plus Data-In and Data-Out APIs for connecting sources and syncing platform data to warehouses, BI tools, or internal apps. The Free plan costs nothing and includes 10 users and 12 months of data retention. The product has a mobile app and lists real-time data refresh updated every 15 minutes or less. Triple Whale was founded in 2021 and is headquartered in Columbus, Ohio.

Visit triplewhale.com