Upsender vs Zoho Campaigns
Upsender
upsender.com
Zoho Campaigns
zoho.comSide by side
| Figure | Upsender | Zoho Campaigns |
|---|---|---|
| Price from | $99/mo | $4/mo |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| Linux | — | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 5 | 4 |
| Spec score · Email marketing tools | 8.3 (#66) | 9.5 (#1) |
| Spec score · Email Marketing Software | 8.0 (#101) | 8.6 (#42) |
| A/B testing | Yes | Yes |
| Automation | The visual journey builder has sixteen trigger types, fifteen actions, branching, timed waits, and webhooks to users’ systems. | Professional includes drag-and-drop workflows, abandonment-cart and purchase-follow-up automations, frequency capping and webhooks. |
| Email automation | Yes | Yes |
| Founded | 2022 | 1996 |
| Free plan | Yes | Yes |
| Integrations | The site describes webhooks to users’ own systems but does not name third-party integrations on the opened page. | The pricing comparison lists integrations including Zoho CRM, Zoho Analytics, Salesforce, Shopify, SurveyMonkey, Zapier, HubSpot, WooCommerce and Google Analytics tracking URLs. |
| Segmentation | Saved segments can use subscriber behavior, custom fields, and tags. | Standard provides basic segmentation and Professional adds advanced segmentation, tags and contact scoring. |
| Support | The company says customers can contact a real person who knows their account and responds quickly. | The pricing page lists email, telephone, and in-product chat support, and says the Standard and Professional plans include priority support. |
| What it does | Upsender is an email sending platform for campaigns, automated journeys, segmentation, and transactional email. | Zoho Campaigns is a multichannel marketing platform for creating, personalizing, automating and measuring email, SMS and WhatsApp campaigns. |
Plans
Upsender
- FreeFree
- Launch$297 a month
- Scale$997 a month
- Volume$2,997 a month
- Starter$99 a month
Zoho Campaigns
- Forever FreeFree
- Forever FreeFree
- Standard$4 a month
- Professional$6 a month
In their own words
Zoho Campaigns
Zoho Campaigns is an email marketing platform for reaching, engaging, and growing an audience. It supports email, SMS, and WhatsApp campaigns, with a drag-and-drop editor, templates, and AI-assisted campaign content creation. Contacts can be organized into lists, enriched with custom fields, and segmented through multiple conditions. Automated workflows can trigger messages based on recipient behavior, and live workflows can be edited without interrupting ongoing journeys. Ecommerce tools cover promotional messages, purchase follow-ups, feedback requests, and abandoned-cart triggers. A/B testing compares email variants, while reports track opens, clicks, unsubscribes, bounces, and delivery statistics. Integrations listed include Zoho CRM, Salesforce, Shopify, SurveyMonkey, HubSpot, and Zapier. The Forever Free plan costs nothing and includes up to 2,000 contacts, 6,000 emails per month, and five users; the listed subscriber limit is 500. A 14-day trial is available. Zoho says it does not show ads in its products or sell user information to third parties.