Wix eCommerce vs WooCommerce
Wix eCommerce
wix.comWooCommerce
woocommerce.comSide by side
| Figure | Wix eCommerce | WooCommerce |
|---|---|---|
| Price from | $17.77/mo | $2.42/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Open source | — | Yes |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| Linux | — | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Self-hosted | — | Yes |
| Plans published | 5 | 4 |
| Spec score · Ecommerce platforms | 9.4 (#2) | 9.5 (#1) |
| Abandoned cart recovery | Yes | Yes |
| Analytics | Store analytics report revenue, campaigns, customers, products, traffic referrals and custom business metrics. | WooCommerce connects with Google Analytics and provides reporting intended to support data-driven decisions. |
| App marketplace | Yes | Yes |
| Digital products | Yes | Yes |
| Founded | 2006 | 2005 |
| Free plan | Yes | Yes |
| Headquarters | Tel Aviv, Israel | San Francisco, California, USA |
| Hosting model | hosted | self-hosted |
| Licence | Wix eCommerce is delivered as a proprietary hosted service; Wix developer terms separately refer to open-source components rather than releasing the Wix platform source. | WooCommerce core is released under the GNU General Public License version 3 or later. |
| Marketing | Built-in tools include coupons, product reviews, loyalty programs, newsletters, live chat, forms and email campaigns. | WooCommerce promotes coupons, email marketing, upsells, cross-sells, Google Shopping, Facebook promotion and Mailchimp integration. |
| Payments | Wix lists more than 80 payment gateways, including Wix Payments, PayPal, Stripe and Square. | The platform supports cards, bank transfers, checks, cash on delivery and gateways including WooPayments, Stripe, PayPal, Square and Amazon Pay. |
| Rating on Apple App Store | 4.6 out of 5 from 17K ratings | 4.8 out of 5 from 7.8K ratings. |
| Rating on Capterra | 4.4 out of 5 from 10,406+ reviews | 4.5 out of 5 from 1,054 reviews. |
| Rating on G2 | 4.2 out of 5 from 1,729+ reviews | 4.4 out of 5 from 1,283 reviews. |
Plans
Wix eCommerce
- FreeFree
- Core$29.77 a month
- Business$39.77 a month
- Business Elite$159.77 a month
- Light$17.77 a month
WooCommerce
- WooCommerce coreFree
- WooCommerce mobile appFree
- Typical hosting$25 a month
- Extensions$29 a year
In their own words
Wix eCommerce
Wix eCommerce is a hosted offering for building an online store, with omnichannel sales support and tools for abandoned cart recovery and digital products. It includes an app marketplace and is available on the web, iOS, and Android. The Free plan costs nothing and requires no credit card. It includes reliable web hosting, a drag-and-drop editor, no-code design features, and thousands of templates. Wix eCommerce lists three additional plans: Core, Business, and Business Elite. Core includes 50 GB of storage and five site collaborators; Business provides 100 GB and ten collaborators; Business Elite includes unlimited storage and 100 collaborators. Wix was founded in 2006 and is headquartered in Tel Aviv, Israel. The stated plan details make storage capacity and collaborator limits the explicit distinctions among its named paid tiers, while the free tier provides hosting, templates, and a visual editor for getting started.
WooCommerce
WooCommerce is free, self-hosted software for running an online store with omnichannel sales channels. Its core plan costs nothing, billed free with no monthly subscription. The plan lists unlimited products, unlimited orders, and unlimited APIs, allowing catalog and order volume without those stated caps. WooCommerce supports digital products as well as general online-store sales, includes abandoned-cart recovery, and provides an app marketplace. The listed transaction fee is payment-only. Because the hosting model is self-hosted, the store runs on hosting managed by the user rather than a hosted WooCommerce environment. WooCommerce is made by WooCommerce, founded in 2005 and headquartered in San Francisco, California, USA. The combination of omnichannel selling, digital-product support, recovery tools, and extensible apps gives store operators a broad core setup without a subscription charge. Hosting management remains part of choosing this model.