Skip to content
SPECIFICTION
Get listed

Authoritas Link Building

authoritas.com

Free plan WebAPI
Visit authoritas.com
Spec score 9.2 #1 of 26 in Link Building Software

What it is

Authoritas Link Building is a web and API toolkit for SEO and PR teams managing prospects, outreach campaigns, and link results. Users can find niche influencers, see which websites they write for, locate social profiles, and add prospects to a link-building CRM. Campaign tools support multiple campaigns, competitor link research, link imports, task creation and assignment, and result reporting. The product describes tracking for natural and paid links. Authoritas lists connections to Google Search Console, Google Analytics or Adobe Analytics, Google AdWords, Google Lighthouse API, Majestic, and OpenAI GPT-3 API. Its SEO data page says the database covers more than 125 million commercial keywords in 50 countries, with backlink data from Majestic. The free SEO plan includes two websites, 1,000 keyword rank credits per month, and one user, and must be accessed at least once every 30 days to remain active. Paid plans start with Essential at £99 a month; Expert costs £459 a month and Business costs £679 a month. Support includes a help centre, live chat during UK office hours, email, and weekday phone support from 08:00 to 18:00 UK time.

Spec sheet

What it does
Authoritas provides cloud SEO and AI-search visibility software for keyword research, rankings, competitor analysis, crawling, backlinks, reporting and outreach.Read 14 Oct 2026 · authoritas.com
Purpose
The link-building tools help SEO and PR teams find influential people and websites, manage outreach campaigns, and track link-building results.Read 28 Sep 2026 · authoritas.com
Free plan
YesRead 23 Sep 2026 · authoritas.com
Integrations
Official integrations include Google Analytics, Adobe Analytics, Google Search Console, Google Ads, Google Lighthouse API and Majestic.Read 14 Oct 2026 · authoritas.com
Security
The DPA requires organisational and technical safeguards, confidentiality controls and breach notification without undue delay and within 48 hours.Read 14 Oct 2026 · authoritas.com
Support
Authoritas offers a help centre, live chat during UK office hours, email support, and phone support Monday to Friday from 08:00 to 18:00 UK time.Read 28 Sep 2026 · authoritas.com
Headquarters
Unit A, 82 James Carter Road, Mildenhall, Suffolk, IP28 7DE, United KingdomRead 28 Sep 2026 · authoritas.com
Founded
2009Read 28 Sep 2026 · authoritas.com
API access
YesRead 23 Sep 2026 · authoritas.com
API format
API responses use industry-standard JSON, and a free trial key includes 1,000 queries.Read 14 Oct 2026 · authoritas.com
API uptime
Authoritas advertises 99.9% uptime and service-level agreements for its API family.Read 14 Oct 2026 · authoritas.com
APIs
Authoritas offers Keyword Ranking/SERPs, Page Structure Content and Platform APIs.Read 14 Oct 2026 · authoritas.com
Availability limitation
Terms disclaim a guarantee that all tools, data and reports will be accessible 100% of the time and note third-party data dependencies.Read 14 Oct 2026 · authoritas.com
BigQuery export
BigQuery exports can include keyword rankings, share of search, Search Console, Analytics, crawl and backlink data.Read 14 Oct 2026 · help.authoritas.com
Campaign management
The platform supports multiple campaigns, competitor link research, importing links, creating and assigning tasks, and demonstrating results.Read 28 Sep 2026 · authoritas.com
Company founded
LinkedIn lists Authoritas as founded in 2009.Read 14 Oct 2026 · linkedin.com
Company headquarters
LinkedIn lists headquarters in Twickenham, with a primary address at 136-138 Holly Road, Twickenham TW1 4HQ, United Kingdom.Read 14 Oct 2026 · linkedin.com
Company legal name
The legal entity is Analytics SEO Limited, trading as Authoritas.Read 14 Oct 2026 · crunchbase.com
Company size
LinkedIn lists 11-50 employees and identifies the company as privately held.Read 14 Oct 2026 · linkedin.com
Competitor links
The link-building workflow can mine competitors' best links and import links managed elsewhere.Read 14 Oct 2026 · authoritas.com
Contact discovery
Users can discover niche influencers, see which websites they write for, find their social profiles, and add them to a link-building CRM.Read 28 Sep 2026 · authoritas.com
Data scale
The SEO data page says its database covers more than 125 million commercial keywords in 50 countries and that Majestic supplies backlink data.Read 28 Sep 2026 · authoritas.com
Documentation
The help centre covers account management, reports, tasks, backlinks, author discovery, APIs, integrations, billing and Google Sheets.Read 14 Oct 2026 · help.authoritas.com
Free account
The freemium account includes rankings, competitive and keyword research, crawling, backlinks, basic analytics integrations and CSV reports.Read 14 Oct 2026 · help.authoritas.com
Free limits
Freemium is limited to two domains, one user and 1,000 keyword-rank credits per month, with login required every 30 days.Read 14 Oct 2026 · help.authoritas.com
Influencer discovery
Users can discover niche influencers, the sites they write for and their social profiles, then add contacts to the CRM.Read 14 Oct 2026 · authoritas.com
Keyword rankings
The platform offers keyword ranking and research tools with country, device and search-engine analysis.Read 14 Oct 2026 · authoritas.com
Licence
The platform is proprietary; Authoritas and its licensors retain platform intellectual-property rights and prohibit reverse engineering or redistribution.Read 14 Oct 2026 · authoritas.com
Limit: backlink coverage
G2 reviewers report occasional missing backlinks and say the backlink database is less comprehensive than Ahrefs.Read 14 Oct 2026 · g2.com
Limit: backlink dependency
Target Internet reported that backlink data requires a separate Majestic account and does not show competitor links.Read 14 Oct 2026 · targetinternet.com
Limit: broken SEO modules
Target Internet reported that Visibility Explorer, Project Visibility and FAQ Explorer were non-functional during its 2026 testing.Read 14 Oct 2026 · targetinternet.com
Limit: integrations
A G2 reviewer requested Matomo because the listed analytics integrations were Google Analytics and Adobe Analytics.Read 14 Oct 2026 · g2.com
Limit: interface complexity
G2 reviewers report that the interface can be confusing, difficult to navigate and overwhelming because of the amount of data.Read 14 Oct 2026 · g2.com
Limit: shallow keyword research
Target Internet judged Authoritas keyword research less deep than Ahrefs or Semrush and said teams may need another tool.Read 14 Oct 2026 · targetinternet.com
Link tracking
Users can track natural and paid links and demonstrate link-building outcomes.Read 14 Oct 2026 · authoritas.com
Link-building CRM
The link-building module combines campaign management with a contact-management CRM for SEO and PR teams.Read 14 Oct 2026 · authoritas.com
Notable product news
G2 states that Authoritas launched a new AI Search Platform in 2025 covering ChatGPT, Google AI Overviews, Perplexity, Gemini, Claude and DeepSeek.Read 14 Oct 2026 · g2.com
Outreach campaigns
The product supports running outreach campaigns, assigning tasks and tracking campaign results.Read 14 Oct 2026 · authoritas.com
Ownership history
Authoritas acquired the assets of the Linkdex SEO platform in July 2018.Read 14 Oct 2026 · crunchbase.com
Plan limits
The free SEO plan is limited to two websites, 1,000 keyword rank credits per month, and one user, and requires login at least once every 30 days to remain active.Read 28 Sep 2026 · authoritas.com
Praise: breadth and support
G2 reviewers praise the all-in-one SEO coverage, responsive customer support and frequent product improvements.Read 14 Oct 2026 · g2.com
Praise: keyword tracking
G2 reviewers repeatedly praise accurate, flexible keyword rank tracking, bulk uploads, tagging and regional or device tracking.Read 14 Oct 2026 · g2.com
Pricing model
The SEO pricing page describes monthly keyword rank credits, with usage based on tracked keywords, search engine configurations, and frequency.Read 28 Sep 2026 · authoritas.com
Rating on Capterra
4.2 out of 5 from 13 reviewsRead 14 Oct 2026 · capterra.com
Rating on G2
4.0 out of 5 from 21 reviewsRead 14 Oct 2026 · g2.com
Reporting
Reporting includes custom reports, dashboards, Google Data Studio, BigQuery and SEO alerts.Read 14 Oct 2026 · authoritas.com
SDKs
The company says it can provide PHP, Python and Java libraries for its SERP API.Read 14 Oct 2026 · authoritas.com
Security and privacy
The privacy policy says internet transmission can have security vulnerabilities and that absolute protection from third-party access cannot be guaranteed.Read 28 Sep 2026 · authoritas.com
Self-hosting
The terms describe a hosted platform at app.authoritas.com and grant a temporary non-exclusive subscription, with no self-hosting option stated.Read 14 Oct 2026 · authoritas.com
Technical SEO
Authoritas includes a website crawler and Core Web Vitals functionality for technical auditing.Read 14 Oct 2026 · authoritas.com
Trial terms
Trial accounts are usually 14 days, discounted, automatically convert to rolling monthly billing unless cancelled, and can incur overage charges.Read 14 Oct 2026 · authoritas.com
Who it is for
The company says it works with SEO teams at leading brands and ecommerce sites, and describes large ecommerce, multi-location, and multinational brands as a fit for its large-scale projects.Read 28 Sep 2026 · authoritas.com

Plans and prices

Free Free 2 domains · 1,000 keyword rank credits/month · 1 user Read 28 Sep 2026 · authoritas.com
Essential £99 a month per month 5 domains · 15,000 keyword rank credits · 1 user Read 28 Sep 2026 · authoritas.com
Expert £459 a month per month 35 domains · 100,000 keyword rank credits · 5 users Read 28 Sep 2026 · authoritas.com
Business £679 a month per month 75 domains · 300,000 keyword rank credits · 1 user Read 28 Sep 2026 · authoritas.com
Free Free monthly 1,000 SEO credits · 50 AI Search credits Read 14 Oct 2026 · targetinternet.com
Essential £99 a month monthly Read 14 Oct 2026 · g2.com
Essential $129 a month monthly 15,000 SEO credits · $8.60 per 1,000 overage Read 14 Oct 2026 · targetinternet.com
Advanced £399 a month monthly Read 14 Oct 2026 · g2.com
Expert $599 a month monthly 100,000 SEO credits · $5.99 per 1,000 overage Read 14 Oct 2026 · targetinternet.com
Expert $799 a month monthly Read 14 Oct 2026 · g2.com
Business $899 a month monthly 300,000 SEO credits · $3 per 1,000 overage Read 14 Oct 2026 · targetinternet.com

Every Authoritas Link Building plan and price →

Strong points and limits

Strong points

  • Finds influencers and their publishing websites
  • Supports multiple campaigns and task assignment
  • Tracks natural and paid links
  • Connects to listed analytics and SEO tools
  • Offers help centre, chat, email, and phone support

Limits

  • Free plan is limited to two websites
  • Free plan includes one user
  • Free plan requires access every 30 days
  • Essential costs £99 a month

Who it suits

It suits SEO and PR teams that need to discover outreach prospects, manage campaigns, and track link results. The company describes large ecommerce, multi-location, and multinational brands as a fit for its large-scale projects.

Authoritas Link Building in depth

Read the full write-up

Authoritas Link Building brings publisher prospecting, outreach coordination, and link monitoring into one SEO and PR workflow. It makes the strongest case for teams managing several sites or larger programmes; occasional campaigns may not justify its paid entry price.

The central trade-off is breadth against scale: campaign tools and link tracking sit alongside strict domain, credit, and user allowances on the lower plans.

Overview

Teams can find niche influencers, see the websites they write for and their social profiles, then add prospects to a link-building CRM. Multiple campaigns, competitor link research, imported links, task assignment, and results reporting extend the workflow from discovery into coordination. Tracking covers natural as well as paid links, useful for teams overseeing both kinds of placements.

Authoritas connects with Google Search Console, Google Analytics or Adobe Analytics, Google AdWords, Google Lighthouse API, Majestic, and OpenAI GPT-3 API. Its SEO data database covers more than 125 million commercial keywords across 50 countries, with backlink data supplied by Majestic. This broader data environment is relevant to teams already using those services, though it may be more than a buyer needs for simple prospect tracking.

Key features

Prospect discovery and campaign workflows

Connecting influencer and publisher research to a CRM gives teams a place to carry prospects into active campaigns. Multiple campaigns, competitor research, link imports, and task assignment support shared work rather than just one-off contact searches. The workflow is a stronger fit for teams coordinating ongoing outreach than for individuals who need only a basic list of sites.

Monitoring and integrations

Tracking natural and paid links makes the product relevant after outreach, not just during prospecting. API access and integrations with analytics, search, backlink, and AI services can fit into a broader SEO operation. The value of that breadth depends on whether a team will use those connections; buyers focused narrowly on outreach may prefer a more specialised tool.

Pricing

Authoritas uses a freemium model, with paid plans from £99/mo. The free SEO plan has two domains, 1,000 keyword rank credits per month, and one user. It must be accessed at least once every 30 days to remain active, so it is better for regular, small-scale use than an occasional workspace that may go dormant.

PlanPriceIncluded limitsFreefree2 domains; 1,000 keyword rank credits/month; 1 userEssential£99 a month, billed per month5 domains; 15,000 keyword rank credits; 1 userExpert£459 a month, billed per month35 domains; 100,000 keyword rank credits; 5 usersBusiness£679 a month, billed per month75 domains; 300,000 keyword rank credits; 1 userEssential is the paid starting point for a small operation that can work with one seat and five domains. Expert raises both domain and credit capacity and includes five users, making it the clearest fit for a team that needs collaboration. Business adds the largest domain and credit allowances, but its one-user limit is a notable mismatch for a multi-person operation despite the plan's scale. The free and Essential tiers also keep teams to one user, so growing collaboration needs can push buyers toward Expert.

A free trial is offered. The stated pricing model is freemium, but the listed paid plans are billed monthly; compare the domain, credit, and seat ceilings against expected campaign scale before committing.

Platforms

Authoritas Link Building is available on the web and through an API. That combination suits browser-based campaign work as well as teams that need programmatic access.

Who it's for

Authoritas says it works with SEO teams at leading brands and ecommerce sites, and identifies large ecommerce, multi-location, and multinational brands as a fit for large-scale projects. Its domain and credit tiers reinforce that positioning. Smaller teams can use the free plan to start, but its one-user limit and monthly activity requirement constrain it as a shared or occasional-use system.

Pros and cons

Pro: Prospect discovery, campaign tasks, competitor research, and link monitoring share one workflow, reducing the need to separate research from campaign coordination.

Pro: The higher plans allow many domains and keyword rank credits, suiting larger SEO programmes.

Con: Free and Essential each allow only one user, limiting team collaboration at the lower end.

Con: Business permits 75 domains and 300,000 credits but only one user, a poor fit if a large programme needs several people working in the platform.

Con: Keeping the free plan active requires a login at least every 30 days, which makes it less suitable for intermittent projects.

Alternatives

For a broader shortlist, browse Link Building Software or SEO tools.

LinkAssistant is worth considering if desktop operating-system support across Linux, macOS, and Windows matters; its free plan includes prospect search methods, project saving, and reports.

BacklinkManager is another freemium web option for buyers comparing link-building tools.

GuestPostCRM may suit teams prioritising guest-post credits and paid user seats; its Starter plan includes 12,000 GPC Credits and three users for $20 a month.

Linkody is a lower-cost alternative for narrower backlink monitoring: Webmaster is $13.90 a month for two websites, 500 monitored links, and one user.

MentionAgent is a paid alternative for teams seeking outreach email capacity; its Starter plan is $99 a month and includes one site, one sending inbox, and up to 1,200 outreach emails per month.

Respona is relevant if buying placements is the priority, with per-placement pricing rather than a monthly platform plan.

ColdSEO offers a free plan with one connected inbox, 50 prospect credits and 100 email sends per month, suited to a more limited outreach setup.

JustReachOut is a paid web option for journalist search and PR pitching, with a Starter Outreach plan at $147 a month.

Verdict

Choose Authoritas Link Building if your SEO or PR team needs prospect discovery, campaign coordination, and natural- and paid-link tracking across multiple websites. Its breadth and higher-tier capacity are the main reasons to choose it. Look elsewhere if you need several users on an entry-level plan, or if your campaign is small enough that the monthly paid starting point and platform breadth are hard to justify.

Verdict

Authoritas combines prospect discovery, campaign workflows, and link tracking with a free plan that has explicit usage limits. Consider the domain, credit, and user allowances before selecting a plan.

Where Specifiction places it

Alternatives to Authoritas Link BuildingAll alternatives →