Contently
contently.com
What it is
Contently is a content platform and editorial service for organizations that manage work from strategy through performance evaluation. Contently describes it for enterprise content teams, especially regulated organizations such as banks, insurers, and healthcare companies. Planning and production include routed brief intake, story briefs, assignments, approval workflows, a text editor, story library, and a cross-channel capacity calendar. Writers can follow inline Tone Analyzer and brand-governance rules, while regulatory requirements can be included in briefs and drafts and reviewed during the workflow. A dedicated Managing Editor can source experts, coordinate production, and maintain editorial guardrails. The network includes more than 10,000 creators, including CFAs, MDs, JDs, and CPAs. Its Content Value Dashboard refreshes daily, is auditable, and connects performance with CRM pipeline attribution. Integrations include WordPress, Drupal, Adobe Experience Manager, Facebook, Twitter, and LinkedIn. The API retrieves completed content but cannot upload or edit it. Pricing is on request.
Spec sheet
- What it does
- Contently provides a content platform and services for managing and optimizing an organization's content lifecycle, from strategy and planning through creation, activation, and performance evaluation.Read 8 Oct 2026 · support.contently.com
- Product
- Contently provides an expert-authored content platform and editorial workflow for regulated industries.Read 8 Oct 2026 · contently.com
- Intended users
- Contently describes its platform as built for enterprise content teams, particularly brands in regulated industries.Read 8 Oct 2026 · contently.com
- Integrations
- Contently states that it has 32+ native integrations across CMS, CRM, marketing automation, social, and analytics.Read 8 Oct 2026 · contently.com
- Security
- The trust center lists SOC 2 Type II, GDPR DPA availability, CCPA compliance, and HIPAA BAA availability, and says attestation status may change.Read 8 Oct 2026 · contently.com
- Support
- The trust page gives a four-business-hour response SLA for incident reporting, regulator inquiries, and compliance requests.Read 8 Oct 2026 · contently.com
- Founded
- 2011Read 28 Sep 2026 · contently.com
- Analytics
- The Content Value Dashboard is refreshed daily, is auditable, and supports pipeline attribution synced to a CRM.Read 8 Oct 2026 · contently.com
- API limitation
- The support documentation says the API can retrieve completed content but cannot upload content or make changes to content in Contently; custom integrations must be built by the customer's technical team.Read 8 Oct 2026 · support.contently.com
- Brand governance
- The platform says its Tone Analyzer and brand governance rules can enforce style requirements inline as writers work.Read 8 Oct 2026 · contently.com
- CMS and social platforms
- Its support documentation lists WordPress, Drupal, and Adobe Experience Manager integrations, plus publishing integrations for Facebook, Twitter, and LinkedIn.Read 8 Oct 2026 · support.contently.com
- CMS integrations
- The support documentation lists WordPress, Drupal, and Adobe Experience Manager integrations for pushing completed content to a CMS.Read 8 Oct 2026 · support.contently.com
- Company history
- The About page says Contently has operated since 2011.Read 8 Oct 2026 · contently.com
- Compliance workflow
- Contently says regulatory standards can be embedded in briefing and drafting, with compliance review handled in the workflow.Read 8 Oct 2026 · contently.com
- Content workflow
- The platform includes story briefs, production and approval workflows, a text editor, a story library, and a content calendar.Read 8 Oct 2026 · support.contently.com
- Custom integrations
- The API can retrieve completed content, but cannot upload content or make changes to content in Contently; custom integration development is the customer’s responsibility.Read 8 Oct 2026 · support.contently.com
- Editorial support
- A dedicated Managing Editor can source experts, manage the end-to-end workflow, and maintain editorial guardrails for a program.Read 8 Oct 2026 · contently.com
- Identity and audit
- The security page lists SSO/SAML support, role-based access control, and immutable timestamped audit logs with seven-year retention.Read 8 Oct 2026 · contently.com
- Intended customers
- Contently describes its platform as built for regulated enterprises, including banks, insurers, and healthcare organizations.Read 8 Oct 2026 · contently.com
- Performance reporting
- The Content Value Dashboard is described as auditable, refreshed daily, and connected to CRM pipeline attribution.Read 8 Oct 2026 · contently.com
- Planning and creation
- Features include a cross-channel capacity calendar, routed brief intake, inline brand voice rules, and e-signed timestamped approvals.Read 8 Oct 2026 · contently.com
- Security controls
- The trust center lists AES-256 encryption at rest, TLS 1.3 in transit, supported SSO/SAML, and immutable audit logs with seven-year retention.Read 8 Oct 2026 · contently.com
- Social integrations
- The support documentation lists publishing integrations for Facebook, Twitter, and LinkedIn.Read 8 Oct 2026 · support.contently.com
- Talent network
- The site says its network includes more than 10,000 creators, including credentialed specialists such as CFAs, MDs, JDs, and CPAs.Read 8 Oct 2026 · contently.com
Plans and prices
Strong points and limits
Strong points
- Workflow includes briefs, assignments, approvals, and calendar
- Inline brand and regulatory rules guide drafting
- Network includes more than 10,000 creators
- Dashboard refreshes daily with CRM attribution
- Supports WordPress, Drupal, and Adobe Experience Manager
Limits
- Pricing is available only on request
- API cannot upload or edit content
- Custom integrations require the customer’s technical team
Who it suits
Contently suits regulated enterprise content teams needing governed planning, production, approvals, and performance reporting. It also fits organizations using its creator network and editorial support.
Verdict
Contently combines editorial services with governed content operations for regulated enterprises. Its broad workflow and reporting coverage are balanced by requested pricing and a read-only API.
Where Specifiction places it
- Content Calendar Software#5 of 248.2
- Content Marketing Platforms#7 of 208.0
- Content Management Systems#136 of 1657.6