Hatch

Overview

Hatch is a US-focused prospect research and fundraising platform for nonprofit teams that need to find, enrich, and prioritize donors. It suits fundraisers and prospect researchers who want scoring and communications alongside donor profiles. Its strongest case is the breadth of its research workflows; variable match rates and a tightly capped free plan are important limits.

Key features

Profiles, search, and scoring

Hatch profiles can combine wealth, giving history, lifestyle, career, social presence, media coverage, and contact information. Teams can search and filter records into donor lists, while QuickSearch can enrich a profile from a name or other information. That range can support prospect qualification, but it does not mean every record will be complete: Hatch reports overall match rates of 40–80%, depending on customer data quality, and gives per-data-point Accuracy Scores.

Explainable models score affluence, propensity, affinity, and RFM, giving teams several ways to segment prospects rather than a single ranking. Hatch says it licenses data from more than 30 sources and does not use illegal web scraping or unethical sources. News, tweets, and YouTube videos refresh daily; social, lifestyle, career, and contact data approximately monthly; donation, real estate, and stock data annually. Those intervals matter for teams making decisions from time-sensitive records.

Research and communications

Elevated Profiles add in-house prospect researchers who validate and qualify prospects, including public donation verification and Gift Capacity Ratings. That human layer is useful when a team needs more than automated enrichment, though it comes with separate monthly quotas and can also be bought as a package.

Sir Hatch uses enriched profiles and GPT technology to draft personalized fundraising, marketing, and relationship-building messages. It can reduce drafting work, but the plan quotas make it a metered resource, not an unlimited communications channel. Hatch has announced integrations with Blackbaud Raiser’s Edge NXT and Salesforce CRM. Its Partner API offers nonprofit technology platforms white-labeled profiles, with an average of 150+ data points per profile according to Hatch.

Privacy and data ethics

Hatch says its privacy policy provides for encryption in transfer and storage when possible, access controls, and confidentiality commitments. Its data ethics statement says individuals can request removal of private personal data and organizations control third-party data sharing through opt-in consent. These policies provide useful safeguards, though they do not change the practical need to assess whether match coverage suits a particular organization.

Pricing

Hatch is freemium, with paid plans from $200/mo. The Free plan costs 0.00 USD per month (billed $0/mo) and includes 50 enrichment profiles, 5 QuickSearch uses in the first month only, 1 seat, 50 Sir Hatch drafts/mo, and no Elevated Profiles. It is a constrained way for one person to try the workflow, not a durable option for a team doing regular screening.

The Elevated Profile packages cost 150.00 USD per month for 15 profiles, 300.00 USD per month for 30, 540.00 USD per month for 60, or 960.00 USD per month for 120. Each is priced above basic enrichment costs, so these packages suit buyers seeking researcher-validated profiles without the larger plan allowances.

Standard costs 200.00 USD per month and includes 5,000 enrichment profiles, 40 QuickSearch/mo, 4 seats, 250 Sir Hatch drafts/mo, and 15 Elevated Profiles/mo. It is the entry paid plan for a small team needing substantial enrichment volume, but it has no dedicated support.

Ample costs 300.00 USD per month for 10,000 enrichment profiles, 60 QuickSearch/mo, 4 seats, 500 drafts/mo, 20 Elevated Profiles/mo, and dedicated support. Generous costs 400.00 USD per month and raises those allowances to 20,000 profiles, 80 QuickSearch/mo, 750 drafts/mo, and 20 Elevated Profiles/mo, keeping 4 seats and dedicated support. Maximal costs 500.00 USD per month and includes 30,000 profiles, 100 QuickSearch/mo, 1,000 drafts/mo, 20 Elevated Profiles/mo, 6 seats, and dedicated support. The step up from Standard is chiefly about higher usage allowances and support; Maximal is the only listed tier with six seats.

Enterprise has custom pricing and is intended for organizations with more than 30k contacts; it includes a Personal Data Assistant. It is the route for larger organizations rather than a price-comparable self-serve tier.

Platforms

Hatch is available on web and through an API. Its stated data coverage is the US, which makes it less suited to organizations focused on prospecting outside that market.

Who it's for

Hatch names nonprofit fundraisers, prospect researchers, marketers, and peer-to-peer campaign managers as intended users. Wealth screening, affinity screening, prospect scoring, engagement signals, and CRM integration make it most relevant to teams that actively prioritize donors and build fundraising outreach, rather than organizations seeking only contact storage. The stated screening limit is 5000 prospects.

Pros and cons

• Pro: Profiles, explainable scoring, search, and communications drafts put several prospecting tasks in one platform.
• Pro: Elevated Profiles add human validation, public donation verification, and Gift Capacity Ratings for teams that need deeper qualification.
• Pro: The Free plan allows a single seat to use 50 enrichment profiles and 50 drafts per month without a monthly charge.
• Con: Reported match rates span 40–80% and depend on customer data quality, so profile coverage may vary substantially.
• Con: Free QuickSearch is limited to five uses in the first month, and Free has no Elevated Profiles or dedicated support.
• Con: Dedicated support starts at Ample, leaving Standard users without it despite the $200.00 USD monthly price.

Alternatives

Compare nonprofit donor prospecting software if you want to survey the category. Consider Blackbaud Financial Edge NXT for a paid option with custom pricing based on organizational needs and possible implementation, training, and ongoing support. Gratona Donor Intelligence is another paid option, with a Launch plan at 750.00 USD per month billed $9,000/year billed annually. EverTrue is worth considering if you prefer its alumni-relations offering, which is quoted by product. Insightful Philanthropy uses custom pricing based on contribution level and team size rather than seats or record counts. Windfall Wealth Screening offers a paid alternative with pricing based on needs. GivingDNA prices its platform through an applicable MSA or Task Order. iWave by Kindsight may suit buyers looking for a web-based screening subscription, with its Starter plan at 4500.00 USD per contact. Dataro is a paid web option with an Essentials plan at 15000.00 USD per year plus $0.10 per active donor.

Verdict

Choose Hatch if a nonprofit team wants prospect profiles, multiple scoring approaches, optional human qualification, and draft outreach in one US-focused workflow. Its strongest reason to buy is that combination, while the main reason to look elsewhere is uncertainty in match coverage or a need for support below Ample. The free tier can serve as a narrow starting point; teams with sustained use should compare its quotas and support threshold against the cost of their screening needs.