Incogni
incogni.com
What it is
Incogni is a personal data removal service that contacts data brokers and people-search sites for customers, requesting deletion of their personal information. It sends recurring automated requests and provides progress reports, with plans covering more than 420 data broker sites. Unlimited plans add custom removals across more than 3,000 additional sites and unlimited custom requests. Family and Family Unlimited plans support up to five members. The web app provides account and data management on desktop, laptop, or tablet; customers in the United States can use iOS and Android apps for removal progress and scam-protection features. Incogni says it uses encrypted transfers, strong password requirements, optional two-factor authentication, primarily EU-based infrastructure, and GDPR-compliant processing. All plans include 24/7 live chat and a 30-day money-back guarantee. Standard costs $95.88 a year (billed $95.88 annually), while listed annual plans range through Family Unlimited at $22.99 a year (billed $275.88 annually).
Spec sheet
- Security
- Incogni states it completed a SOC 2 Type 2 examination and uses encrypted data transfers, strong password requirements, and optional two-factor authentication.Read 4 Oct 2026 · support.incogni.com
- Support
- All plans include 24/7 live chat support, and Unlimited plans include live phone support.Read 4 Oct 2026 · incogni.com
- Headquarters
- Mission Viejo, California, United StatesRead 23 Sep 2026 · incogni.com
- Founded
- 2021Read 23 Sep 2026 · incogni.com
- Automated removals
- The service sends recurring removal requests to covered brokers and people search sites and provides progress reports.Read 4 Oct 2026 · incogni.com
- Coverage
- The pricing page says plans include automated removals from 420+ data broker sites.Read 4 Oct 2026 · incogni.com
- Custom removals
- Unlimited plans include Custom Removals for 3,000+ additional sites and unlimited custom removal requests.Read 4 Oct 2026 · incogni.com
- Eligibility
- Incogni lists availability in the United States, Canada, the United Kingdom, Switzerland, Norway, Iceland, Liechtenstein, and specified EU countries.Read 4 Oct 2026 · support.incogni.com
- Family plans
- Family and Family Unlimited plans support up to five members and include family account management.Read 4 Oct 2026 · incogni.com
- Mobile app
- The mobile app is available to customers in the United States on iOS and Android for removal progress and scam protection features.Read 4 Oct 2026 · support.incogni.com
- Money-back guarantee
- The pricing page offers a 30-day money-back guarantee on all plans.Read 4 Oct 2026 · incogni.com
- Privacy and infrastructure
- Incogni says it uses primarily EU-based infrastructure and processes data in compliance with GDPR.Read 4 Oct 2026 · support.incogni.com
- Removal timing
- Incogni says removal timing depends on the broker, with some requests taking hours and others weeks.Read 4 Oct 2026 · incogni.com
- Service
- Incogni contacts data brokers on a customer's behalf and requests deletion of their personal data.Read 4 Oct 2026 · support.incogni.com
- Web app
- Incogni says its web app works on desktop, laptop, or tablet and provides the full range of account and data management features.Read 4 Oct 2026 · support.incogni.com
Plans and prices
Strong points and limits
Strong points
- Automated removals from 420+ broker sites
- Unlimited plans add 3,000+ additional sites
- Recurring requests with progress reports
- 24/7 live chat on every plan
- 30-day money-back guarantee
Limits
- No free plan or free trial
- Removal timing can take weeks
- Custom removals require Unlimited plans
- Mobile app is limited to United States customers
Who it suits
It suits individuals in the listed countries who want recurring broker-removal requests handled for them. Family plans suit households with up to five members.
Verdict
Incogni automates recurring data-removal requests and shows progress as brokers respond. Compare the annual plans if you need family coverage or custom requests.
Where Specifiction places it
- Data Removal Services#16 of 297.7