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PriceShape

priceshape.com

From €599/mo Free trial WebAPI
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Spec score 7.8 #7 of 26 in Pricing Analytics Software

What it is

PriceShape gives online retailers, brands, and wholesalers market and competitor pricing data alongside tools for pricing decisions. Users can set rules using competitor prices, stock levels, and margins, then have selected prices adjust automatically when competitors move. Dynamic product groups use sales, stock, and competitor information to organize assortments, including identifying slow movers. The platform includes price recommendations, discount analysis, and Penny, an AI pricing analyst users can question for data-driven insights. Connections named in its FAQ include Shopify, Google Analytics, Tableau, Power BI, Google Data Studio, and the PriceShape API; marketplace feeds include Amazon, eBay, Idealo, and others. Full use requires a product feed with Brand, GTIN, Title, and Price. PriceShape says monitoring can cover tens of thousands of products depending on setup and supports all currencies, but its interface and reports are currently in English only. Growth costs €599 a month, with final price depending on assortment and markets; a 14-day trial is available. Enterprise uses custom pricing based on setup. PriceShape states it is ISO 27001 certified for information security management.

Spec sheet

Product
PriceShape provides market and competitor pricing data and tools for retailers and brands to monitor markets and make pricing decisions.Read 7 Oct 2026 · priceshape.com
Audience
PriceShape describes its offering as serving online retailers, brands, and wholesalers.Read 7 Oct 2026 · priceshape.com
Integrations
The FAQ names Shopify, Google Analytics, Tableau, Power BI, Google Data Studio, and the PriceShape API among its integrations and data connections.Read 7 Oct 2026 · priceshape.com
Security
PriceShape states that it is ISO 27001 certified for information security management.Read 7 Oct 2026 · priceshape.com
Support
Customers and trial users can contact support through in-platform chat, with stated hours Monday–Thursday 08:00–16:00 and Friday 08:00–15:30 CET; the page reports a typical response time of 3–4 minutes during opening hours.Read 7 Oct 2026 · priceshape.com
Headquarters
Aarhus, DenmarkRead 28 Sep 2026 · priceshape.com
Founded
2018Read 28 Sep 2026 · priceshape.com
Additional help
The FAQ says its AI chatbot James is available 24/7 and also points to a Help Centre with guides and articles.Read 7 Oct 2026 · priceshape.com
AI analyst
Penny is PriceShape’s AI pricing analyst, which users can ask questions in the platform to get data-driven insights.Read 7 Oct 2026 · priceshape.com
Dynamic pricing
Users set pricing rules based on competitor prices, stock levels, and margins, and PriceShape adjusts selected product prices automatically when competitors move.Read 7 Oct 2026 · priceshape.com
Feed requirements
A product feed is required for full platform use, with Brand, GTIN, Title, and Price listed as mandatory attributes.Read 7 Oct 2026 · priceshape.com
Language
The platform supports all currencies, while its user interface and reporting features are currently available only in English.Read 7 Oct 2026 · priceshape.com
Limits
PriceShape says there is no set product monitoring limit and that tens of thousands of products can be managed depending on needs and setup.Read 7 Oct 2026 · priceshape.com
Marketplace feeds
The FAQ lists Idealo, Amazon, Pricerunner, Prisjagt, Manomano, Galaxus, Kaufland, and eBay as marketplace feeds that can be integrated.Read 7 Oct 2026 · priceshape.com
Product grouping
Dynamic product groupings can categorize products using sales data, stock levels, and competitor insights, including identifying slow movers.Read 7 Oct 2026 · priceshape.com

Plans and prices

Growth €599 a month Final price depends on assortment and markets Read 7 Oct 2026 · priceshape.com
Enterprise Priced on request Custom pricing; quoted based on setup Built around your assortment and markets; custom integrations and dedicated support Read 7 Oct 2026 · priceshape.com

Every PriceShape plan and price →

Strong points and limits

Strong points

  • Rules can use competitor prices, stock, and margins
  • Includes pricing recommendations and discount analysis
  • Supports all currencies
  • No set product monitoring limit

Limits

  • No free plan
  • Full use requires a product feed with four mandatory attributes
  • Interface and reports are English only
  • Growth final price depends on assortment and markets

Who it suits

PriceShape is aimed at online retailers, brands, and wholesalers that want competitor pricing data and automated rules for selected products. It may suit teams managing broad assortments, provided they can supply the required product feed and work with an English interface.

Verdict

PriceShape combines market data, configurable pricing rules, and product grouping for commercial teams. Confirm feed readiness and the final assortment-based price when considering the trial or Growth plan.

Where Specifiction places it

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