SmartHop
smarthop.com
What it is
SmartHop is a booking and trip management platform for owner operators, trucking fleets and independent dispatchers. It recommends loads based on fleet information and search filters, with options intended to help users choose profitable loads and destination markets. The load board combines DAT listings with direct broker loads and filters for location, destination, equipment, pickup, cost per mile and profit. SmartHop says it integrates DAT and brokers, with its team handling broker integrations. Fleet tools include trip tracking, broker status updates, driver communication, document storage and truck management. Expense tracking and completed-trip scans feed payroll reports with payments and deductions. The self-service platform supports full truckloads, dry vans, reefers, flatbeds and power-only freight, including regional and over-the-road lanes for solo or team drivers. Android, iOS and web are listed platforms; dispatch tools, driver settlements and a driver mobile app are included. Pricing is noted from $50/mo, while listed plan entries show free, billed NOW FREE. Plan limits and feature availability vary by tier.
Spec sheet
- What it does
- SmartHop combines load booking, trip management, back-office workflows and load recommendations for carriers and independent dispatchers.Read 15 Oct 2026 · smarthop.com
- Integrations
- SmartHop states that it integrates DAT and brokers, and its team handles broker integrations.Read 8 Oct 2026 · smarthop.com
- Headquarters
- Miami, Florida, United StatesRead 28 Sep 2026 · smarthop.com
- Founded
- 2020Read 28 Sep 2026 · smarthop.com
- Acquisition
- The site states that Optimus acquired SmartHop and that a relaunch with a digital dispatch tool free for carriers was expected November 1.Read 8 Oct 2026 · smarthop.com
- Acquisition and relaunch
- The current site says Optimus acquired SmartHop and plans a relaunch of a free digital dispatch tool for carriers on November 1.Read 15 Oct 2026 · smarthop.com
- API and SDK documentation
- The public site documents DAT and Loadsmart integrations but provides no public SmartHop API or SDK reference; broker connections are described as vendor-managed.Read 15 Oct 2026 · smarthop.com
- BBB status
- BBB lists Smarthop, Inc. as A+ rated but not BBB accredited; the business started and incorporated on December 17, 2019.Read 15 Oct 2026 · bbb.org
- Broker integrations
- SmartHop says its team handles direct broker integrations so customers can see broker loads in the same board without implementing each connection themselves.Read 15 Oct 2026 · smarthop.com
- Company legal identity
- Crunchbase identifies the legal name as SmartHop, Inc., a private active for-profit company founded in 2018 in Miami by Guillermo Garcia, Joaquin Brillembourg and Miguel Sucre.Read 15 Oct 2026 · crunchbase.com
- Company size
- LinkedIn lists SmartHop as privately held with 51–200 employees and Miami headquarters, plus New York and Colombia offices.Read 15 Oct 2026 · linkedin.com
- DAT integration
- SmartHop gives users DAT access through supplied credentials while they remain on the SmartHop platform, and its press release says DAT data is integrated through an API.Read 15 Oct 2026 · smarthop.com
- Feature availability
- The pricing comparison says load recommendations, bid and book-now, and 24/7 background search are excluded from Starter; auto-book and dedicated lanes are included only in Premium.Read 8 Oct 2026 · smarthop.com
- Fleet operations
- The platform includes trip tracking, broker status updates, driver communication, document storage, and truck management.Read 8 Oct 2026 · smarthop.com
- Funding
- SmartHop announced a $30 million Series B in April 2022 led by Sozo Ventures, bringing reported total funding to $46 million.Read 15 Oct 2026 · smarthop.com
- GetApp pricing status
- GetApp shows no pricing information, no free-trial indication and no free-version indication for SmartHop.Read 15 Oct 2026 · getapp.com
- Google Play data practices
- The Android listing says the app may share photos and videos, collect personal, financial and file/document data, and encrypts data in transit.Read 15 Oct 2026 · play.google.com
- Licence
- The terms grant limited, revocable, nonexclusive site-use rights and reserve intellectual-property ownership to SmartHop and its licensors, indicating proprietary software.Read 15 Oct 2026 · smarthop.com
- Limit: cost and fleet scale
- The same independent review says payroll-related features can increase costs and that the product may not fit very large fleets.Read 15 Oct 2026 · empwrtrucking.com
- Limit: mobile reliability
- App Store reviews report that the app often would not open or show information and that users could not reliably load pickup or delivery bills of lading.Read 15 Oct 2026 · apps.apple.com
- Load board
- Its board aggregates DAT and direct broker loads, ranks them for profitability and destination potential, and supports filters for location, equipment, pickup, CPM and profit.Read 15 Oct 2026 · smarthop.com
- Load recommendations
- It recommends loads using fleet information and search filters to help optimize profitability and destination markets.Read 8 Oct 2026 · smarthop.com
- Loadsmart integration
- A 2020 partnership used Loadsmart's Load Offer API for reviewing and booking loads.Read 15 Oct 2026 · smarthop.com
- Market analysis
- SmartHop provides real-time heatmaps and daily forecasts for demand, pricing and lane profitability across power-only, dry-van, reefer and flatbed markets.Read 15 Oct 2026 · smarthop.com
- Notable news: automatic payroll
- SmartHop announced the launch of an automatic payroll solution on July 18, 2023.Read 15 Oct 2026 · smarthop.com
- Notable news: mobile app
- The company announced its Apple and Google mobile app on October 31, 2021, with suggested loads, bidding, strategy maps and driver earnings information.Read 15 Oct 2026 · smarthop.com
- Payment security
- The privacy policy says payment processing is handled by PCI-compliant third parties and SmartHop does not store payment-card information.Read 15 Oct 2026 · smarthop.com
- Payroll
- SmartHop tracks expenses and scans completed trips to compile payments and deductions into payroll reports.Read 8 Oct 2026 · smarthop.com
- Payroll automation
- The payroll module tracks expenses, recurring deductions and additions, scans completed trips, maintains an approval ledger and produces PDF records.Read 15 Oct 2026 · smarthop.com
- Performance reporting
- Dashboards show revenue, expenses, profit, trip details, mileage, invoicing and payroll, with historical forecasting for growth, budgeting and risk.Read 15 Oct 2026 · smarthop.com
- Plan limits
- The pricing page lists multi-MC limits of 1 for Starter, 3 for Basic, and 10 each for Growth and Premium.Read 8 Oct 2026 · smarthop.com
- Praise: dispatch service
- One App Store reviewer said SmartHop's dispatch service was great.Read 15 Oct 2026 · apps.apple.com
- Praise: workflow efficiency
- An independent trucking review highlights user-friendly automation, heatmaps and forecasting, including a testimonial that covering a truck fell from three to eight hours to under 30 minutes.Read 15 Oct 2026 · empwrtrucking.com
- Privacy and data
- SmartHop's privacy policy says it may collect usage, device, location, vehicle, and transaction information, and describes third-party data integrations including Project44 location data.Read 8 Oct 2026 · smarthop.com
- Profit optimization
- Users can enter truck-specific fuel, maintenance, wage and toll costs to estimate trip profit, monitor destination trends and reduce deadhead miles.Read 15 Oct 2026 · smarthop.com
- Rating on Apple App Store
- 3.7 out of 5 from 21 ratingsRead 15 Oct 2026 · apps.apple.com
- Rating on GetApp
- 0 out of 5 from 0 reviewsRead 15 Oct 2026 · getapp.com
- Rating on Google Play
- 2.8 out of 5 from 17 opinionsRead 15 Oct 2026 · play.google.com
- Rating on Software Advice
- No rating out of 5 from 0 reviewsRead 15 Oct 2026 · softwareadvice.com
- Rating on TrustRadius
- No overall score out of 5 from 0 reviewsRead 15 Oct 2026 · trustradius.com
- Security controls
- SmartHop's privacy policy describes encryption, SSL, firewalls, password protection and need-to-know access, while warning that no internet method is completely secure.Read 15 Oct 2026 · smarthop.com
- Supported freight
- The site says its self-service platform supports full truckloads, dry vans, reefers, flatbeds, power-only freight, regional and over-the-road lanes, and solo or team drivers.Read 8 Oct 2026 · smarthop.com
- Supported operations
- The service targets FTL carriers using dry vans, reefers, flatbeds or power-only equipment on regional or OTR lanes, including solo and team fleets and independent dispatchers managing multiple MCs.Read 15 Oct 2026 · smarthop.com
- System requirement
- The iOS app requires iOS 12 or later; the listing reports a 47.2 MB package.Read 15 Oct 2026 · apps.apple.com
- Who it serves
- The site describes the product for owner operators, trucking fleets, and independent dispatchers, including dispatchers supporting multiple MCs.Read 8 Oct 2026 · smarthop.com
Plans and prices
Strong points and limits
Strong points
- Combines DAT and direct broker loads.
- Filters loads by cost per mile and profit.
- Includes trip tracking and driver communication.
- Compiles trip expenses into payroll reports.
- Supports several freight types and lane types.
Limits
- Pricing is noted from $50/mo.
- Starter is limited to 1 MC.
- Load recommendations are excluded from Starter.
- Auto-booking and dedicated lanes are Premium-only.
Who it suits
SmartHop suits owner operators, trucking fleets and independent dispatchers managing loads and trips. Its listed multi-MC plans also address dispatchers supporting multiple motor carriers.
SmartHop in depth
Read the full write-up
SmartHop is a booking and trip-management platform for carriers and independent dispatchers. It suits owner-operators and fleets that want load search, dispatch operations and payroll reporting together. Its operational range is appealing, but buyers should confirm which search tools and MC limits come with the plan they choose.
Overview
SmartHop brings load discovery together with trip administration, driver communication and payroll reporting. That makes it relevant to operators who want to manage more of a load’s path in one platform rather than use separate tools for dispatch and settlements. Its main trade-off is tier access: important search functions are excluded from Starter, while auto-booking and dedicated lanes are confined to Premium.
Key features
Load recommendations use fleet information and search filters to identify freight and destination markets that may improve profitability. The load board combines DAT loads with direct broker loads and filters for location, destination, equipment, pickup, cost per mile and profit. Together, these tools suit dispatchers comparing a load’s route and economics, but Starter lacks recommendations, bid and book-now, and 24/7 background search.
Trip tracking, broker status updates, driver communication, document storage and truck management cover the operational work after booking. SmartHop also tracks expenses and scans completed trips to compile payments and deductions into payroll reports. That link between trips and settlements is useful for operators seeking a consolidated workflow; SmartHop says its team handles broker integrations, alongside integrations with DAT and brokers.
The self-service platform supports full truckloads, dry vans, reefers, flatbeds and power-only freight, on regional and over-the-road lanes, for solo or team drivers. Auto-booking and dedicated lanes are Premium-only, so users who need either should rule out the lower tiers. Dispatch tools, driver settlements and a driver mobile app are included among the product capabilities.
Pricing
SmartHop’s pricing note says From $50/mo, while the plan entries show Starter, Basic, Growth and Premium at free, billed NOW FREE. The pricing signals are therefore difficult to reconcile into a single buying cost; prospective customers should confirm the applicable plan terms before committing. SmartHop also has a free plan.
Starter is aimed at owner-operators and allows 1 MC. Its exclusions are consequential: no load recommendations, bid and book-now, or 24/7 background search. It is a fit only if basic load booking is enough. Basic is for small companies and allows 3 MCs; Growth is for midsize companies and allows 10 MCs. Both avoid Starter’s tight multi-MC ceiling, though the feature comparison reserves auto-booking and dedicated lanes for Premium.
Premium is for larger fleets, allows 10 MCs, and adds dedicated dispatching and lane management services. It is the tier to consider when those services or Premium-only functions are essential. The plan entries do not give seat quotas, trial lengths or renewal terms, so no further commitment details can be weighed.
Platforms
SmartHop runs on Android, iOS and the web. That mix gives drivers mobile access alongside a browser-based option for dispatch operations.
Who it's for
Owner-operators, trucking fleets and independent dispatchers are the intended users, including dispatchers supporting multiple MCs. The freight range accommodates varied equipment and both regional and over-the-road work. A solo operator should weigh Starter’s missing search functions against its single-MC limit; a multi-MC dispatcher or fleet should compare Basic, Growth and Premium according to MC count and need for advanced booking or lane services.
Pros and cons
Pro: DAT and direct broker loads share a board with filters that include cost per mile and profit, giving dispatchers useful economic criteria for comparing freight.
Pro: Trip tracking, document storage, driver communication and payroll reports connect dispatch activity with settlement work.
Con: Starter excludes recommendations, bid and book-now, and background search, limiting the search workflow for the smallest operators.
Con: Auto-booking and dedicated lanes require Premium, even though Growth and Premium share a 10-MC limit.
Con: The From $50/mo note sits alongside free plan entries, leaving the actual cost basis unclear without confirmation.
Alternatives
Axon Software is worth comparing for buyers seeking a paid trucking platform that also runs on Windows; it offers a free trial.
Super Dispatch suits readers who want a free starting point: Carrier TMS Lite includes a driver app, limited carrier dashboard and Super Loadboard, but omits advanced reporting and automated invoicing.
MendriX is a paid alternative with a free trial and a Windows platform. Its Economy plan is $129 a month and includes order planning, billing, standard reports and multiple users.
TruckLogics is an alternative for owner-operators with 1–2 trucks; its Owner Operator plan is $35.96 a year, billed at $35.96/month billed Yearly.
AscendTMS is another option for teams comparing a free plan with a paid tier: Basic costs $69 a month, billed $69 pp/month, with no user limit and no separate driver, truck or load charges.
Diesel TMS may fit readers who want a free plan with unlimited users, loads, customers, carriers, trucks, drivers and quotes; it runs on iOS and the web.
Numeo offers a free Spot Free plan capped at 1 seat and 1 MC connection, making it a straightforward comparison for an individual needing a small free allowance.
TruckingOffice is a paid alternative with a free trial and an ELD Monthly Subscription at $23 a month.
For a broader shortlist, see Trucking Software.
Verdict
SmartHop is best for carriers and dispatchers who want load search, trip operations and payroll reporting in one place, especially when its supported freight and broker connections match their work. Its consolidated workflow is the strongest reason to choose it. Look elsewhere if Starter’s search exclusions are unacceptable or if the pricing and plan terms cannot be confirmed to fit your budget.
Verdict
SmartHop brings load search, trip administration and payroll reporting into one platform for trucking operations. Compare the tier limits and feature availability with the listed $50/mo pricing note before choosing a plan.
Where Specifiction places it
- Trucking Software#11 of 328.3