Squiz DXP
squiz.net
What it is
Squiz DXP is a cloud SaaS platform combining content management, search, personalization, analytics, testing and integrations. Its drag-and-drop builder lets teams arrange components and layouts, edit pages in preview and publish them. Audience segmentation, personalized websites, journey mapping and A/B testing support tailored experiences. Funnelback Search provides keyword and conversational search plus SEO, accessibility and content-quality insights. Pre-built and low-code connectors include Salesforce, Google Analytics, Marketo, SharePoint, Stripe, Facebook and Instagram; custom connections can use REST, SOAP or GraphQL APIs. Squiz says customers can manage hundreds of sites with centralized control and distributed authoring. SaaS delivery includes automatic upgrades, maintenance and performance scaling. Listed certifications and attestations include ISO 27001, SOC 2, CSA STAR Level 1 and TX-RAMP. The platform states 99.9% uptime, Cloudflare CDN and DDoS protection, regional AWS hosting, and 24/7 portal support. Pricing is on request.
Spec sheet
- What it does
- Squiz DXP combines content management, search, personalization, analytics, testing, and integrations in one SaaS platform.Read 8 Oct 2026 · squiz.net
- Product
- Squiz DXP combines content management, personalization, customer data, search, analytics, and integrations in one SaaS platform.Read 8 Oct 2026 · squiz.net
- Integrations
- Squiz DXP offers pre-built and low-code connectors, including integrations with Salesforce, Google Analytics, Marketo, SharePoint, Stripe, Facebook, and Instagram.Read 8 Oct 2026 · squiz.net
- Security
- Squiz lists ISO 27001, CSA STAR, SOC 2, and TX-RAMP certifications or attestations.Read 8 Oct 2026 · squiz.net
- Support
- Squiz customers can access 24/7 support through the My Squiz portal.Read 8 Oct 2026 · squiz.net
- Headquarters
- Sydney, AustraliaRead 28 Sep 2026 · squiz.net
- Founded
- 1998Read 28 Sep 2026 · squiz.net
- Availability and protection
- Squiz states that its SaaS platform provides 99.9% uptime and uses Cloudflare for CDN and DDoS protection.Read 8 Oct 2026 · squiz.net
- Browser access
- Squiz DXP documentation describes supported desktop and mobile web browsers and directs invited users to access the platform at dxp.squiz.cloud.Read 8 Oct 2026 · docs.squiz.net
- Data residency
- Squiz-managed AWS hosting is available in the United Kingdom, North America, and Australia, with sensitive information stored and processed within the selected region.Read 8 Oct 2026 · squiz.net
- Deployment and maintenance
- Squiz DXP is delivered as SaaS with automatic upgrades, maintenance, and performance scaling.Read 8 Oct 2026 · squiz.net
- Hosting
- Squiz DXP is delivered as SaaS with automatic upgrades, maintenance, and performance scaling.Read 8 Oct 2026 · squiz.net
- Integration limit
- Integrations is included as a DXP capability and is not sold as a standalone module separate from Squiz DXP.Read 8 Oct 2026 · squiz.net
- Integration protocols
- Custom integrations can connect to API-enabled systems using REST, SOAP, or GraphQL.Read 8 Oct 2026 · squiz.net
- Intended customers
- Squiz DXP is designed for complex, service-led organizations, including government, higher education, professional services, utilities, and financial services.Read 8 Oct 2026 · squiz.net
- Page building
- Its drag-and-drop page builder lets users place components and layouts, edit content in a preview, and publish pages.Read 8 Oct 2026 · squiz.net
- Personalization and testing
- The platform supports audience segmentation, personalized websites, user journey mapping, and A/B testing.Read 8 Oct 2026 · squiz.net
- Pricing model
- Pricing is based on the capabilities used, and customers can select capabilities without paying for everything at once.Read 8 Oct 2026 · squiz.net
- Scale
- Squiz says customers can manage hundreds of sites from one platform with centralized control and distributed authoring.Read 8 Oct 2026 · squiz.net
- Search
- Built-in Funnelback Search provides keyword and conversational search, plus SEO, accessibility, and content quality insights.Read 8 Oct 2026 · squiz.net
- Security certifications
- Squiz lists ISO 27001, SOC 2, CSA STAR Level 1, and TX-RAMP among its SaaS platform certifications and attestations.Read 8 Oct 2026 · squiz.net
- Security controls
- Squiz describes TLS encryption in transit, role-based access, annual independent penetration tests, daily automated network scans, nightly backups, and region-based data residency.Read 8 Oct 2026 · squiz.net
Plans and prices
Strong points and limits
Strong points
- Drag-and-drop page building and preview
- Personalization, journey mapping and A/B testing
- Keyword and conversational search
- REST, SOAP and GraphQL integration options
- Regional AWS hosting available
Limits
- Pricing is available only on request
- Integrations are not sold separately
- Cloud deployment is required
- Capabilities depend on selected use
Who it suits
It is designed for complex, service-led organizations such as government, higher education, utilities and financial services. Teams needing centralized multi-site management, personalization and experimentation can assess its listed capabilities.
Verdict
Squiz DXP brings publishing, search, personalization, analytics and integrations into one cloud service. Its broad governance and security details suit organizations managing complex digital estates, but buyers must request pricing and scope capabilities.
Where Specifiction places it
- Digital Experience Platforms#18 of 267.4
- Digital Experience - Enterprise Software#13 of 187.3
- Digital Experience - Midmarket Software#22 of 287.3
- CMS Tools#26 of 317.4