Upscore

Spec sheet

What it does

Upscore combines data, analytics and optimisation in a publishing intelligence platform for media organisations.Read 11 Oct 2026 · upscore.com

Purpose

Upscore combines data, analytics and optimisation in a publishing intelligence platform for media organisations.Read 10 Oct 2026 · upscore.com

Intended users

Upscore describes its audience as media organisations and teams responsible for content, audience and revenue.Read 11 Oct 2026 · upscore.com

Integrations

The maker describes BI integration, API access and data pipelines, but does not name specific BI products on this page.Read 11 Oct 2026 · upscore.com

Privacy

The maker says the platform uses first-party data, is GDPR compliant and is fully hosted in Europe.Read 11 Oct 2026 · upscore.com

Support

The contact page offers demos, product questions and support, and says enquiries are routed to the right person.Read 11 Oct 2026 · upscore.com

Headquarters

Hamburg, GermanyRead 28 Sep 2026 · upscore.com

Founded

2016Read 28 Sep 2026 · upscore.com

Company

The maker is Upscore GmbH, registered at Burchardstraße 17, 20095 Hamburg, Germany.Read 11 Oct 2026 · upscore.com

Analytics

Insight provides live data, visual dashboards, current KPIs, contextual analysis and shared dashboards for editorial, product and commercial teams.Read 11 Oct 2026 · upscore.com

Availability

The terms state that Upscore currently guarantees 99% availability on an annual average.Read 10 Oct 2026 · upscore.com

Company history

Upscore says it was founded in 2016 and is headquartered in Hamburg, Germany.Read 10 Oct 2026 · press.upscore.com

Content recommendations

Engage adapts content recommendations and pages to reader behaviour, context and audience segment.Read 10 Oct 2026 · upscore.com

Contract limit

The terms state that fixed-term agreements automatically renew for the same duration unless terminated with one month's notice before the term ends.Read 11 Oct 2026 · upscore.com

Conversion

Convert provides dynamic paywalls, on-site campaigns, audience segmentation, A/B testing and real-time conversion tracking.Read 11 Oct 2026 · upscore.com

Data integrations

Data Services supports BI integration, API access, data pipelines and exports to other systems and applications.Read 10 Oct 2026 · upscore.com

Data retention

Aggregated content performance data is stored for up to 13 months, and client access is password-protected.Read 10 Oct 2026 · upscore.com

Data services

Data Services supports structured data export, BI integration, API access, data pipelines and custom queries.Read 11 Oct 2026 · upscore.com

Engagement

Engage offers content recommendations, headline testing and dynamically curated pages that adapt to reader behaviour and audience segments.Read 11 Oct 2026 · upscore.com

Headline testing

Engage can automatically identify which headline drives the most engagement in real time.Read 10 Oct 2026 · upscore.com

Hosting and compliance

The maker says Upscore uses first-party data, is GDPR compliant and fully hosted in Europe.Read 10 Oct 2026 · upscore.com

Measurement

Upscore says its measurement does not require or use personal data or cookies, deletes visitor IP addresses immediately and stores aggregated content metrics for up to 13 months.Read 11 Oct 2026 · upscore.com

Paywalls and campaigns

Convert offers dynamic paywalls, on-site campaigns and marketing recommendations, with a no-code editor and real-time performance tracking.Read 10 Oct 2026 · upscore.com

Real-time analytics

Insight provides live data, visual dashboards and current KPIs for analysing content performance, engagement and interactions.Read 10 Oct 2026 · upscore.com

Security and availability

The terms say account access uses usernames and passwords and guarantee 99% availability on an annual average.Read 11 Oct 2026 · upscore.com

Testing

Convert supports A/B testing and conversion tracking for campaigns and paywalls.Read 10 Oct 2026 · upscore.com

Where Specifiction places it

• Content Analytics#5 of 147.0
• Paywall Software#26 of 307.0