Tech riderRev. 4 Oct 2026
  1. 1Runs onAndroid, iOS, Web
  2. 2Costsfree trial · paid from €29/mo
  3. 3Meal planningYes
  4. 4Food trackingYes
  5. 5Client goalsYes
  6. 6Progress trackingYes
  7. 7Client mobile appYes
  8. 8Client limit5 clients
8 lines stated Written from the maker's own pages: wellco-fit.app
The Well&Co homepage

Overview

Well&Co is a coaching platform for health coaches, nutritionists, and personal trainers to manage clients, plans, check-ins, and practice operations. Its dashboard brings together client status, program progress, nutrition adherence, and activity streaks. Coaches can create meal and training plans, reuse weekly templates, track progress, and message clients. Clients can photograph meals for AI ingredient identification, macro estimates, and calorie logging. An AI assistant can answer questions using client logs and draft meal or plan changes, but a coach must approve changes before they are saved. Personalised check-ins use recent client data. The free plan supports up to three clients with meal plans, progress tracking, and messaging; Starter costs 29.00 EUR per month for up to five clients. Growth, Pro, and Agency cost 59.00 EUR, 99.00 EUR, and 179.00 EUR per month respectively. A 14-day trial is listed. Well&Co is available on Android, iOS, and the web, with a mobile-optimised web app clients can save to their home screen. The coach page describes client data as encrypted, access-controlled, and handled in a GDPR-compliant way.

Who it is for

It suits health coaches, nutritionists, and personal trainers who need client management, planning, tracking, and messaging in one platform. The free plan is limited to three clients, while paid tiers provide higher listed client capacities and additional features.

What is good

  • Dashboard combines client status and progress indicators.
  • Meal and training plans can use reusable weekly templates.
  • AI meal logging estimates ingredients, macros, and calories.
  • Coach approval is required before AI drafts are saved.
  • Available on Android, iOS, and web.

What to know first

  • Free plan is limited to three clients.
  • Starter supports up to five clients.
  • AI-generated plan changes require coach approval.
  • The client experience is a mobile-optimised web app.

Verdict

Well&Co combines coaching administration with client-facing plans, tracking, messaging, and AI-assisted workflows. Compare client limits and plan features against the size and needs of your practice.

Well&Co plans and pricing

All plans
Starter €29/mo Up to 5 clients · Day plan builder · Nutrition & activity tracking · In-app messaging · Basic analytics wellco-fit.app · 4 Oct 2026
Growth €59/mo Up to 15 clients · Everything in Starter · AI follow-up automation · Lead CRM pipeline · Advanced analytics wellco-fit.app · 4 Oct 2026
Pro €99/mo Up to 35 clients · Everything in Growth · Telegram integration · Calendar & booking · Priority support wellco-fit.app · 4 Oct 2026
Agency €179/mo Unlimited clients · Everything in Pro · Multiple coach seats · White-label option · Dedicated account manager wellco-fit.app · 4 Oct 2026

Compared on fitness nutrition software

Free plan
Yeswellco-fit.app
Meal planning
Yeswellco-fit.app
Food tracking
Yeswellco-fit.app
Client goals
Yeswellco-fit.app
Progress tracking
Yeswellco-fit.app
Client mobile app
Yeswellco-fit.app
Client limit
5 clientswellco-fit.app

Facts

Purpose
Well&Co is a coaching platform for health coaches, nutritionists, and personal trainers to manage clients, plans, check-ins, and practice operations.wellco-fit.app · 4 Oct 2026
Client management
The coach dashboard brings client status, program progress, nutrition adherence, and activity streaks into one view.wellco-fit.app · 4 Oct 2026
Plans
Coaches can create personalised meal and training plans and reuse weekly templates across clients.wellco-fit.app · 4 Oct 2026
AI nutrition
Clients can photograph a meal and have AI identify ingredients, estimate macros, and log calories.wellco-fit.app · 4 Oct 2026
AI assistant
The AI assistant can answer questions from client logs and draft meal or plan changes that require coach approval before saving.wellco-fit.app · 4 Oct 2026
Messaging and automation
The platform includes coach-client messaging and AI-powered personalised check-ins based on clients’ recent data.wellco-fit.app · 4 Oct 2026
Integrations
The Pro plan lists Telegram integration, and the Agency plan includes everything in Pro.wellco-fit.app · 4 Oct 2026
Security and privacy
The coach page says client data is encrypted and access-controlled, and clients and coaches have access only to their own or assigned data, respectively.wellco-fit.app · 4 Oct 2026
Compliance
The coach page describes Well&Co’s data handling as GDPR-compliant.wellco-fit.app · 4 Oct 2026
Free plan limit
Coaches can use the free plan for up to 3 clients, with meal plans, progress tracking, and messaging.wellco-fit.app · 4 Oct 2026
Client platforms
The client page describes Well&Co as a mobile-optimised web app that can be saved to the home screen on iOS and Android.wellco-fit.app · 4 Oct 2026
Support
The Pro plan lists priority support, while the Agency plan includes a dedicated account manager.wellco-fit.app · 4 Oct 2026

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Sources