Zalster
zalster.com
What it is
Zalster helps e-commerce businesses manage paid social advertising through custom strategy and automation. Its machine learning algorithms can automate budget allocation, bidding, and other tasks, while its ad technology can create Stories and automate ad testing using a data-driven protocol. Agency services cover Meta, TikTok, Pinterest, and Snapchat ads, with Pinterest recommendations addressing keywords, audiences, and campaign structure in light of business goals. Other offerings include technical Business Manager and ad account audits, Google Tag Manager consultation, pixel setups, GA4 implementations, and cookie consent services. Meta Conversions API implementation is free when starting an agency services collaboration. Zalster Reports is a separate tool priced at $49 a month. It creates custom Facebook Ads reports, compares two time periods for selected campaigns or ad sets, and exports selected data, metrics, and columns to a Google spreadsheet. Users connect with Google sign-in, choose a date interval, campaigns or ad sets, and metrics, then generate a report. A free trial is listed; there is no free plan.
Spec sheet
- What it does
- Zalster says it helps e-commerce businesses improve paid social performance by combining automation technology and expertise.Read 4 Oct 2026 · zalster.com
- Audience
- Zalster describes its paid social services as intended for e-commerce businesses seeking improved campaign performance.Read 5 Oct 2026 · zalster.com
- Ad technology
- Zalster says its ad technology helps create Stories and automate ad testing with a data-driven protocol.Read 4 Oct 2026 · zalster.com
- Advertising channels
- The site lists agency services for Meta, TikTok, Pinterest, and Snapchat ads.Read 4 Oct 2026 · zalster.com
- Agency service
- Zalster says it helps e-commerce businesses improve paid social performance by combining expertise with automation technology.Read 5 Oct 2026 · zalster.com
- Analytics services
- The site lists Google Tag Manager setup consultation, pixel setups, and GA4 implementations.Read 4 Oct 2026 · zalster.com
- Audits
- Zalster offers technical Business Manager and ad account audits with actionable reports.Read 4 Oct 2026 · zalster.com
- Automation
- Zalster describes automation for budget allocation and bidding through machine-learning algorithms.Read 5 Oct 2026 · zalster.com
- Conversions API
- Zalster offers Conversions API implementation and says it is designed to provide tracking signals while respecting user privacy.Read 5 Oct 2026 · zalster.com
- Conversions API offer
- The home page says Meta Conversions API implementation is free when starting an agency services collaboration.Read 4 Oct 2026 · zalster.com
- Creative and testing
- The maker says its ad technology can create Stories and automate ad testing using a data-driven protocol.Read 5 Oct 2026 · zalster.com
- Data deletion
- The privacy policy says users may ask Zalster to delete or remove their personal data.Read 4 Oct 2026 · zalster.com
- Paid social channels
- The maker lists agency services for Meta, TikTok, Pinterest, and Snapchat advertising.Read 5 Oct 2026 · zalster.com
- Pinterest service
- For Pinterest Ads, Zalster says its recommendations cover keywords, audiences, and campaign structure and are tailored to business goals.Read 4 Oct 2026 · zalster.com
- Privacy policy
- Zalster AB’s privacy policy says it may collect names, email addresses, browser log data, and cookies when people use its website service.Read 4 Oct 2026 · zalster.com
- Privacy statement
- Zalster's privacy policy says it uses personal information to provide and improve its service and that users may request deletion of their personal data.Read 5 Oct 2026 · zalster.com
- Reporting comparisons
- The reporting tool can compare two time periods for selected campaigns or ad sets.Read 5 Oct 2026 · zalster.com
- Reporting tool
- Zalster Reports creates custom Facebook Ads reports and exports selected data, metrics, and columns to a Google spreadsheet.Read 5 Oct 2026 · zalster.com
- Reporting workflow
- Users connect a Zalster account with Google sign-in, choose a date interval, select campaigns or ad sets, choose metrics, and generate a report.Read 5 Oct 2026 · zalster.com
- Security statement
- Zalster's privacy policy says it uses commercially acceptable means to protect personal information but cannot guarantee absolute security.Read 5 Oct 2026 · zalster.com
- Strategy
- Zalster describes creating custom marketing strategies based on a business’s situation, resources, and goals.Read 4 Oct 2026 · zalster.com
- Support and contact
- The maker invites prospective clients to book a consultation or contact its team.Read 5 Oct 2026 · zalster.com
- Technical services
- The maker lists technical account audits, Google Tag Manager services, GA4 implementations, and cookie consent services.Read 5 Oct 2026 · zalster.com
Plans and prices
Zalster Reports $49 a month $49 per month Unlimited reports · First report free · no credit card required Read 5 Oct 2026 · zalster.com
Strong points and limits
Strong points
- Automates budget allocation and bidding
- Agency services cover four advertising channels
- Reports compare two periods for selected campaigns or ad sets
- Exports selected report data to Google spreadsheets
Limits
- No free plan
- Zalster Reports costs $49 a month
- Reports focus on Facebook Ads
Who it suits
Zalster suits e-commerce businesses seeking paid social strategy, campaign automation, or agency services. Zalster Reports may suit users who need custom Facebook Ads reports exported to Google spreadsheets.
Verdict
Zalster combines agency services with campaign automation, while Zalster Reports offers a separate reporting workflow. Consider the listed monthly Reports price and the distinction between reporting and agency services.
Where Specifiction places it
- Social Media Advertising Software#16 of 367.9
