AB Tasty vs OpenText Core Web Optimization
AB Tasty
wingify.comOpenText Core Web Optimization
opentext.comSide by side
| Figure | AB Tasty | OpenText Core Web Optimization |
|---|---|---|
| Price from | €1,250/mo | — |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| macOS | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Self-hosted | Yes | — |
| Plans published | 5 | 6 |
| Spec score · Conversion Rate Optimization Software | 9.3 (#1) | 7.6 (#25) |
| Experimentation | The platform provides A/B/n, multivariate, split-URL and server-side experiments, real-time results, unlimited variations, multiple goals, traffic allocation and SPA support. | The product supports A/B and multivariate experiments across channels and devices. |
| Rating on G2 | 4.4 out of 5 from 418 reviews | 4.0 out of 5 from 1 review |
| Rating on Gartner Peer Insights | 4.4 out of 5 from 32 ratings | 4.7 out of 5 from 35 ratings for OpenText Web Content Management |
| Rating on TrustRadius | 8.6 out of 10 from 93 reviews and ratings | 7 out of 10 from 6 reviews |
| Security | The current platform page lists SOC 2, CCPA, HIPAA, PCI DSS, ISO 27001, GDPR, ISO 27701, ISO 27017, ISO 27018, ISO 45001 and ISO 14001 badges. | The overview lists physical security aligned with SSAE16 and SOC2 standards. |
| What it does | AB Tasty is a SaaS platform for autonomous A/B and multivariate testing, reporting, segmentation and website personalization. | OpenText Core Web Optimization is a platform for testing, personalizing and optimizing digital experiences across channels. |
Plans
AB Tasty
- Basic€15,000 a year
- CustomPriced on request
- EnterprisePriced on request
- GrowthPriced on request
- ProPriced on request
OpenText Core Web Optimization
- StarterPriced on request
- StandardPriced on request
- EnterprisePriced on request
- EnterprisePrice not published
- StandardPrice not published
- StarterPrice not published
In their own words
AB Tasty
AB Tasty offers experimentation, personalization, feature management, mobile app testing, and analytics for web and mobile. Web Experimentation & Rollout includes A/B/n, split URL, and multivariate tests; other listed test types include multi-page, cross-domain, and device-specific testing. Growth has visual and code editors, unlimited experiments, variations, and metrics, along with multi-arm bandit and rollout campaigns. Growth includes one workspace and one domain with basic support. Pro includes three workspaces and domains, advanced support, and pull-based integrations. Enterprise includes five workspaces and domains, 24x7 support, single sign-on, API access, self hosting, and an approval workflow. SDK documentation covers web, mobile, and server environments, with options including JavaScript, React, Angular, iOS, Android, React Native, Flutter, Java, .NET, PHP, Python, and Go. A 30-day free trial is available with no credit card required. Pricing is on request. AB Tasty and VWO united under the Wingify brand in 2026 and continue to support both platforms.
OpenText Core Web Optimization
OpenText Core Web Optimization has no write-up on Specifiction yet; its figures are above.