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SPECIFICTION
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ActiveTrail vs Dada Mail

ActiveTrail

activetrail.com

Dada Mail

dadamailproject.com

Side by side

FigureActiveTrailDada Mail
Price from$9/mo$12.50/mo
Free plan—Yes
Free trialYes—
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYesYes
Self-hosted—Yes
Plans published75
Spec score · Email Marketing Software9.2 (#3)8.5 (#45)
Spec score · Email marketing tools9.1 (#11)7.8 (#113)
AnalyticsReports show opens, clicks, click-to-open rates, bounces, complaints, unsubscribes and geographic or device breakdowns, with export options.Mailing reports can track opens, recipients, clickthroughs, unsubscribes, bounces, sending errors, archive views, and forwards.
Email campaignsThe service provides responsive email creation with professional templates, campaign sending and real-time performance reports.It sends HTML or plain-text messages using an included rich-text editor, supports attachments, and can send a webpage as an HTML message.
FoundedActiveTrail says it began in 2004 as a RealCommerce group side project.1999
Free planNoYes
IntegrationsOfficial integrations include Salesforce, Facebook Lead Ads, PayPal, Google Analytics, WordPress, Zoho, Make and e-commerce platforms such as Shopify, WooCommerce, Magento and PrestaShop.Dada Mail supports sending through sendmail, SMTP, or the Amazon SES API.
SupportBasic includes chat and email support; Premium adds priority support and a dedicated account manager.Direct, prioritized support through Zendesk is available to Pro Dada subscribers; the free Dada Mail plan has no support.

Plans

ActiveTrail

  • SMS package$0.11, paid once
  • Basic$9 a month
  • Plus$14 a month
  • Premium$351 a month
  • BasicPrice not published
  • PlusPrice not published
  • PremiumPrice not published

ActiveTrail pricing →

Dada Mail

  • Pro Dada, One-Year Subscription$150 a year
  • Pro Dada, Forever Subscription$300, paid once
  • Dada MailFree
  • Pro Dada, One-Year Subscription$150 a year
  • Pro Dada, Forever Subscription$300, paid once

Dada Mail pricing →

In their own words

ActiveTrail

ActiveTrail has no write-up on Specifiction yet; its figures are above.

Visit activetrail.com

Dada Mail

Dada Mail is self-hosted software for managing business and personal mailing lists, including announcement and discussion lists. It sends HTML or plain-text messages through an included rich-text editor, supports attachments, and can send webpage content as an HTML message. Mass mailings can be scheduled as one-time or recurring sends, including sends drawing content from a webpage. Reports track opens, recipients, clickthroughs, unsubscribes, bounces, sending errors, archive views, and forwards. Subscriber tools support searching, sorting, profile fields, and targeting by email address or profile information. Sending options include sendmail, SMTP, and the Amazon SES API; the Bridge plugin can receive email and support discussion lists with digests. Dada Mail runs under CGI or FastCGI and can also run under PSGI/Plack. The project lists Perl 5.10.1 as a requirement. Its free plan allows up to three mailing lists and 100 subscribers per list, without support. Pro Dada offers unlimited lists and subscribers, a manual, and prioritized support for $150 a year or $300 a month for the lifetime subscription.

Visit dadamailproject.com