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Dada Mail

dadamailproject.com

From $12.50/mo Free plan WebAPISelf-hosted

What it is

Dada Mail is self-hosted software for managing business and personal mailing lists, including announcement and discussion lists. It sends HTML or plain-text messages through an included rich-text editor, supports attachments, and can send webpage content as an HTML message. Mass mailings can be scheduled as one-time or recurring sends, including sends drawing content from a webpage. Reports track opens, recipients, clickthroughs, unsubscribes, bounces, sending errors, archive views, and forwards. Subscriber tools support searching, sorting, profile fields, and targeting by email address or profile information. Sending options include sendmail, SMTP, and the Amazon SES API; the Bridge plugin can receive email and support discussion lists with digests. Dada Mail runs under CGI or FastCGI and can also run under PSGI/Plack. The project lists Perl 5.10.1 as a requirement. Its free plan allows up to three mailing lists and 100 subscribers per list, without support. Pro Dada offers unlimited lists and subscribers, a manual, and prioritized support for $150 a year or $300 a month for the lifetime subscription.

Spec sheet

Purpose
Dada Mail is a self-hosted mailing list manager for running business and personal lists, including announcement and discussion lists.Read 7 Oct 2026 · dadamailproject.com
Deployment
The project describes Dada Mail as self-hosted software that runs under CGI or FastCGI and can also run under PSGI/Plack.Read 7 Oct 2026 · dadamailproject.com
Free plan
YesRead 23 Sep 2026 · dadamailproject.com
Integrations
Dada Mail supports sending through sendmail, SMTP, or the Amazon SES API.Read 7 Oct 2026 · dadamailproject.com
Support
Direct, prioritized support through Zendesk is available to Pro Dada subscribers; the free Dada Mail plan has no support.Read 7 Oct 2026 · dadamailproject.com
Founded
1999Read 28 Sep 2026 · dadamailproject.com
Maker
The contact page describes the Dada Mail Project as a one-man operation and places its maker in Boulder, Colorado, USA.Read 7 Oct 2026 · dadamailproject.com
Analytics
Mailing reports can track opens, recipients, clickthroughs, unsubscribes, bounces, sending errors, archive views, and forwards.Read 7 Oct 2026 · dadamailproject.com
Discussion lists
The included Bridge plugin can receive email and support discussion lists, including digest messages.Read 7 Oct 2026 · dadamailproject.com
Email campaigns
It sends HTML or plain-text messages using an included rich-text editor, supports attachments, and can send a webpage as an HTML message.Read 7 Oct 2026 · dadamailproject.com
Requirements
The project repository says Dada Mail requires Perl 5.10.1 and supports multiple SQL backend flavors.Read 7 Oct 2026 · github.com
Scheduling
Mass mailings can be scheduled as one-time or recurring sends, including recurring messages with content drawn from a webpage.Read 7 Oct 2026 · dadamailproject.com
Security and consent
Its mailing list options include closed-loop opt-in and subscription request abuse protection; its unsubscribe system is described as conforming to CAN-SPAM 2008.Read 7 Oct 2026 · dadamailproject.com
Subscriber management
Users can search and sort subscribers, manage profile fields, and target part of a mailing list using subscriber email addresses or profile fields.Read 7 Oct 2026 · dadamailproject.com
Who it is for
The project presents Dada Mail for business and personal mailing lists and says it can be self-installed on most popular hosting setups.Read 7 Oct 2026 · dadamailproject.com

Plans and prices

Pro Dada, One-Year Subscription $150 a year $150 for one year Unlimited mailing lists and subscribers · Pro Dada Manual · Direct, prioritized support Read 23 Sep 2026 · dadamailproject.com
Pro Dada, Forever Subscription $300, paid once $300 one-time for life-time Lifetime subscription · Unlimited mailing lists and subscribers · Pro Dada Manual · Direct, prioritized support Read 23 Sep 2026 · dadamailproject.com
Dada Mail Free Up to 3 mailing lists · 100 subscribers per list · No support · No Pro Dada Manual Read 7 Oct 2026 · dadamailproject.com
Pro Dada, One-Year Subscription $150 a year $150 for one year Unlimited mailing lists and subscribers · Direct, prioritized support · Pro Dada Manual for one year Read 7 Oct 2026 · dadamailproject.com
Pro Dada, Forever Subscription $300, paid once $300 one-time for life-time Unlimited mailing lists and subscribers · Direct, prioritized support · Pro Dada Manual for lifetime Read 7 Oct 2026 · dadamailproject.com

Every Dada Mail plan and price →

Strong points and limits

Strong points

  • Supports announcement and discussion lists.
  • Schedules one-time and recurring mailings.
  • Reports include opens, clicks, bounces, and forwards.
  • Supports sendmail, SMTP, and Amazon SES API.
  • Pro Dada includes unlimited lists and subscribers.

Limits

  • Free plan is limited to three lists and 100 subscribers per list.
  • Free plan has no support.
  • Requires Perl 5.10.1.
  • Self-hosted deployment requires setup on a hosting environment.

Who it suits

Dada Mail suits people managing business or personal mailing lists who can self-host software. Its free plan may suit small lists; larger needs can use Pro Dada subscriptions.

Verdict

Dada Mail combines mailing-list management, scheduling, subscriber targeting, and reporting in a self-hosted package. The free plan has defined list and subscriber caps and no support; paid subscriptions provide unlimited lists and subscribers.

Where Specifiction places it

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