ActiveTrail vs Optimove
ActiveTrail
activetrail.com
Optimove
optimove.comSide by side
| Figure | ActiveTrail | Optimove |
|---|---|---|
| Price from | $9/mo | — |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 7 | 1 |
| Spec score · Marketing Automation Software | 8.9 (#11) | 8.0 (#49) |
| Email automation | Yes | Yes |
| Founded | ActiveTrail says it began in 2004 as a RealCommerce group side project. | 2012 |
| Headquarters | Tel Aviv, Israel | Tel Aviv, Israel |
| Integrations | Official integrations include Salesforce, Facebook Lead Ads, PayPal, Google Analytics, WordPress, Zoho, Make and e-commerce platforms such as Shopify, WooCommerce, Magento and PrestaShop. | Optimove says it offers more than 150 out-of-the-box connectors, along with APIs, hybrid ETL, and microservices. |
| Support | Basic includes chat and email support; Premium adds priority support and a dedicated account manager. | Optimove says each client receives an industry-specialized Customer Success Manager and 24/7 technical support, with a knowledge base and developer documentation. |
Plans
ActiveTrail
- SMS package$0.11, paid once
- Basic$9 a month
- Plus$14 a month
- Premium$351 a month
- BasicPrice not published
- PlusPrice not published
- PremiumPrice not published
In their own words
ActiveTrail
ActiveTrail has no write-up on Specifiction yet; its figures are above.