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SPECIFICTION
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Amplitude vs Heap

Amplitude

amplitude.com

Heap

heap.io

Side by side

FigureAmplitudeHeap
Price from$995/moFree
Free planYesYes
Free trial—Yes
Open source——
WebYesYes
macOS—Yes
iOSYesYes
AndroidYesYes
APIYesYes
Self-hostedYes—
Plans published74
Spec score · Web analytics tools9.5 (#1)9.1 (#8)
Spec score · Product Analytics Tools9.5 (#1)8.8 (#7)
Spec score · Mobile App Analytics Software9.5 (#1)8.7 (#12)
Spec score · Website Analytics9.4 (#1)8.7 (#8)
Spec score · Web And Mobile Analytics Software9.5 (#1)8.7 (#8)
Spec score · Funnel Analytics9.4 (#1)8.7 (#7)
Spec score · Behavior Analytics9.5 (#1)8.8 (#6)
Spec score · Customer Analytics Software9.4 (#1)8.6 (#6)
Spec score · Data Analytics Software9.4 (#2)8.9 (#4)
API accessYesYes
Company legal nameThe company identifies itself as Amplitude, Inc.Crunchbase lists the legal name as Heap Inc.
Company sizeLinkedIn lists Amplitude as a public company with 501–1,000 employees.LinkedIn lists Heap as privately held with 201–500 employees.
Conversion funnelsYesYes
Data retentionextendedlimited
Ecommerce trackingYesYes
Event trackingYesYes
Free planYesYes
HeadquartersAmplitude is headquartered in San Francisco, California.Heap is headquartered in San Francisco, California.
HeatmapsHeatmaps aggregate click, scroll and selector data into visual maps of engagement.Heap pricing lists heatmaps as an analytics capability, with add-on availability on paid tiers.
IntegrationsAmplitude lists integrations including Twilio Segment, Braze and Amazon S3 and says it can integrate with any system.Heap advertises more than 100 integrations and lists tools including Salesforce, Snowflake, Shopify, Klaviyo, Braze, Iterable, Marketo, Stripe and Zapier.
Rating on Capterra4.6 out of 5 from 68 reviews4.5 out of 5 from 42 reviews.
Rating on G24.5 out of 5 from 3,875 reviews4.4 out of 5 from 1,097 reviews.
Rating on Gartner Peer Insights4.4 out of 5 from 329 ratings4.3 out of 5 from 23 ratings.

Plans

Amplitude

  • FreeFree
  • PlusFree
  • FreeFree
  • PlusFree
  • Basic$995 a month
  • EnterprisePriced on request
  • GrowthPriced on request

Amplitude pricing →

Heap

  • FreeFree
  • GrowthPriced on request
  • ProPriced on request
  • PremierPriced on request

Heap pricing →

In their own words

Amplitude

Amplitude is a product analytics service with event tracking, conversion funnels, session recordings, and ecommerce tracking. It also provides API access and extended data retention. The platform is listed as API-based. Its Free plan costs nothing and includes up to 2M events per month, 10,000 monthly session replays, and 2,000 AI feedback records; it is billed free forever and requires no credit card. Plus is listed at free, with the first 2M events per month free and a credit card required. It supports up to 70M events, 20 behavioral cohorts, and two-year data retention. Amplitude, the maker, was founded in 2012 and is headquartered in San Francisco, California, United States.

Visit amplitude.com

Heap

Heap is an analytics product from Heap for tracking events and examining user activity. Its listed capabilities include conversion funnels, session recordings, ecommerce tracking, and API access. The listed platform is API, and the monthly visitor limit is 10,000. Data retention is described as limited. Heap offers a Free plan at free, covering 10,000 monthly sessions and six months of data history. Pro has no listed price and includes account analytics, an engagement matrix, report alerts, standard support, and Session Replay as an add-on. Premier also has no listed price and includes unlimited projects and one year of data history. The product therefore combines event collection with tools for conversion analysis, recordings, and ecommerce activity. Buyers should note that the free allowance is expressed in monthly sessions, while the listed visitor limit is 10,000.

Visit heap.io