Annex Cloud Loyalty Experience Platform vs bLoyal
Annex Cloud Loyalty Experience Platform
annexcloud.com
bLoyal
bloyal.comSide by side
| Figure | Annex Cloud Loyalty Experience Platform | bLoyal |
|---|---|---|
| Price from | $1,250/mo | $16/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 2 | 10 |
| Spec score · Loyalty Program Software | 8.9 (#5) | 9.2 (#1) |
| Founded | LinkedIn lists Annex Cloud as founded in 2010. | The company history says bLoyal was founded as EVT Solutions in 2004. |
| Headquarters | LinkedIn lists headquarters in McLean, Virginia, while the company gives a McLean corporate-office address. | Sammamish, Washington, United States |
| Integrations | Annex Cloud lists more than 125 pre-built connectors across commerce, CRM, ERP, POS, marketing automation and customer-data systems. | The maker lists native POS and eCommerce integrations including Clover, NCR Voyix, Korona, Microsoft Dynamics 365, LS Retail, Datasym, Shopify, WooCommerce, CMS Max, Magento, and BigCommerce. |
| Rating on Capterra | 4.2 out of 5 from 39 reviews | 3.4 out of 5 from 8 reviews |
| Rating on GetApp | 4.2 out of 5 from 39 reviews | 3.4 out of 5 from 8 reviews |
| Security | The security page describes AES-256 encryption at rest, TLS protection for internet traffic, role-based access, and SAML single sign-on support. | bLoyal says it uses Microsoft Azure capabilities including encryption, access controls and ongoing monitoring. |
| Support | Annex Cloud advertises 24/7 support, an assigned Customer Success Manager, training and documentation, and periodic program reviews. | The subscription agreement lists per-incident support at $75 and says enhanced support plans are available. |
| What it does | Annex Cloud provides an enterprise SaaS platform for creating, operating and analyzing customer-loyalty programs. | bLoyal is a loyalty, engagement and marketing platform connected to existing POS and ecommerce systems. |
Plans
Annex Cloud Loyalty Experience Platform
- Annex Cloud Loyalty Experience Platform$15,000 a year
- Loyalty Experience PlatformPriced on request
bLoyal
- Starter$16 a month
- Plus$18 a month
- Core Edition$39 a month
- Pro Edition$99 a month
- Marketer Edition$199 a month
- Max$250 a month
- CorePriced on request
- ExecutivePriced on request
- MarketerPriced on request
- ProPriced on request
In their own words
Annex Cloud Loyalty Experience Platform
Annex Cloud Loyalty Experience Platform helps brands build personalized loyalty experiences across online, in-app, in-store, and other customer touchpoints. It supports points, tiered, paid, punch-card, and hybrid programs, with incentives such as promotions, merchandise, experiences, and receipt-verified purchases. Engagement tools include gamification, social loyalty, surveys, quizzes, and contests. Personalization uses zero- and first-party attributes, real-time segmentation, event-triggered journeys, and progressive profiling. Referral features can reward both the referring customer and the friend, with fraud controls and referral attribution. Annex Cloud says the platform supports millions of customers and transactions across multiple brands and regions, including multi-currency and multi-language programs. Integration options include more than 125 connectors and a RESTful API; named integrations include SAP, Microsoft Dynamics, and Adobe Commerce. The company describes GDPR and CCPA support, SOC 2 Type 2 and ISO 27001 certifications, AES-256 encryption at rest, TLS protection for internet traffic, role-based access, and SAML single sign-on. Support offerings include 24/7 assistance, an assigned Customer Success Manager, training, documentation, and periodic program reviews. Pricing is available by contacting Annex Cloud or requesting a demo.