Anonymised Publisher Data Platform vs Foursquare
Anonymised Publisher Data Platform
anonymised.ioFoursquare
foursquare.comSide by side
| Figure | Anonymised Publisher Data Platform | Foursquare |
|---|---|---|
| Price from | 0.40 GBP/EUR/mo | $25/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| Linux | — | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | — | Yes |
| Plans published | 4 | 13 |
| Spec score · Audience Data Providers | 7.9 (#2) | 9.2 (#1) |
| Founded | 2020 | 2009 |
| Integrations | Personas are delivered as key-values in Google Ad Manager or any major SSP. | Foursquare says its data is delivered through more than 550 integrated partners, including AWS and The Trade Desk. |
Plans
Anonymised Publisher Data Platform
- Direct-sold impressions, above 10m0.40 GBP/EUR a month
- Direct-sold impressions, 5m to 10m0.60 GBP/EUR a month
- Direct-sold impressions, first 5m0.80 GBP/EUR a month
- Pay-as-you-go package with SignalLiftPrice not published
Foursquare
- FSQ Spatial Desktop – BasicFree
- FSQ Spatial Desktop BasicFree
- FSQ Spatial Studio – CommunityFree
- FSQ Spatial Studio CommunityFree
- Places API Pro (0–500 calls)Free
- FSQ Spatial Desktop – Standard$25 a month
- FSQ Spatial Desktop Standard$25 a month
- FSQ Spatial Desktop – Pro$100 a month
- FSQ Spatial Desktop Pro$100 a month
- FSQ Spatial Workbench Developer$250 a month
In their own words
Anonymised Publisher Data Platform
Anonymised Publisher Data Platform has no write-up on Specifiction yet; its figures are above.
Foursquare
Foursquare provides location intelligence tools for marketers, developers, analysts, and machine learning engineers. Attribution measures advertising impact across media plans and platforms. Audience builds customizable targeting groups from real-world behaviors, and Proximity supports real-time geo-contextual targeting with custom geofences. Places APIs supply real-time place data for applications and nearby venue discovery.
For spatial analysis, Spatial Workbench brings SQL workbooks, geospatial computing, dashboards, and interactive maps into a browser workspace. It uses pre-provisioned MotherDuck instances and builds maps with Kepler.gl. Foursquare Studio connects to Snowflake and BigQuery, plus QGIS, Grafana, and kepler.gl. It also offers REST API and Python library access, and supports importing and exporting CSV, GeoJSON, Shapefiles, and Vector Tiles. Places API charges by volume on a pay-as-you-go basis, with up to 10,000 free calls on Pro endpoints. Foursquare has free plans, a 30-day trial, and paid plans from $25/mo. The listed platforms are API and web; the company was founded in 2009.