AnswerIt vs MARA
AnswerIt
answeritapp.com
MARA
mara-solutions.comSide by side
| Figure | AnswerIt | MARA |
|---|---|---|
| Price from | $9/mo | €70/mo |
| Free plan | Yes | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | — | Yes |
| Plans published | 2 | 3 |
| Spec score · AI Review Response Generators | 8.2 (#9) | 8.6 (#5) |
| Security | The Privacy Policy says the service uses HTTPS, access controls, and trusted infrastructure providers, and does not guarantee absolute security. | MARA's privacy policy says it uses appropriate technical and organizational measures, including access controls and encryption in transit where appropriate. |
| Support | The site lists priority support as a Pro plan feature. | MARA says its team is available to help with integration setup and invites customers to contact [email protected] with questions. |
Plans
In their own words
AnswerIt
AnswerIt is a web service that generates suggested replies to customer reviews using a business profile and AI. Paste a review and it returns a draft in seconds, using the profile’s tone, industry and goals as context. Drafts can be made shorter, longer or more direct, and users can add their own instruction. The service lists Google, Yelp, TripAdvisor, Facebook and Airbnb among supported review platforms, with examples for restaurants, hotels, retail businesses, gyms, salons and dental practices. AnswerIt uses OpenAI GPT-4o, sending review text and business context to OpenAI for generation. It stores pasted reviews and generated responses, and says it does not sell personal data or use it for advertising. Replies are suggestions that users must review and edit; automatic publishing is not available. The Free plan is free for five responses monthly. Pro costs $9 a month, billed monthly.